LGBTQ+ Online Media, Marketing and Advertising
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Focusing on the business side of LGBTQ+ marketing, advertising, media and technology worldwide.
Curated by Matt Skallerud

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Rescooped by Matt Skallerud from Gay Family
April 17, 2015 9:25 AM
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Matalan Has A New Ad Campaign Featuring Lesbian And Gay Families And It's Completely Gorgeous

Matalan Has A New Ad Campaign Featuring Lesbian And Gay Families And It's Completely Gorgeous | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
This clothing brand is showing Britain in all its diverse loveliness. BuzzFeed News spoke to the LGBT families featured in the adverts.

Via Kelly Riker
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Scooped by Matt Skallerud
April 16, 2015 11:40 AM
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Pressing Questions: Letters from Camp Rehoboth of Rehoboth Beach, Delaware

Pressing Questions: Letters from Camp Rehoboth of Rehoboth Beach, Delaware | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
Interview with editor and publisher Steve Elkins. He is executive director of the Camp Rehoboth Community Center, which publishes the magazine.
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Scooped by Matt Skallerud
April 11, 2015 12:12 PM
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Small Business Success Story: OutSmart Office Solutions & LGBT Certification

Small Business Success Story: OutSmart Office Solutions & LGBT Certification | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
LGBT certification not only allows OutSmart to participate in corporate supplier diversity programs; it also exposes the firm to big-time potential clients.
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Scooped by Matt Skallerud
April 10, 2015 10:35 AM
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TTG Media announces launch of TTG LGBT conference

TTG Media announces launch of TTG LGBT conference | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
TTG Media has announced the launch of its first TTG LGBT conference, focusing on the LGBT travel market.
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Scooped by Matt Skallerud
April 5, 2015 12:19 PM
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Bob Witeck, Walmart's LGBT consultant, gets corporations on the workers' side

Bob Witeck, Walmart's LGBT consultant, gets corporations on the workers' side | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
Witeck advised the retail giant to stand against anti-gay legislation in an age when LGBT rights in corporate America is ‘a matter of value to everyone’
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Scooped by Matt Skallerud
April 2, 2015 11:55 AM
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'Business of Pride' to showcase Bay Area's LGBT business leaders

'Business of Pride' to showcase Bay Area's LGBT business leaders | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
The San Francisco Business Times is debuting its first "Business of Pride" special edition June 12 to highlight the people and companies advancing LGBT equality and inclusion in corporate diversity.
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Rescooped by Matt Skallerud from LGBT Crowdfunding :: Pinkstart.me
April 1, 2015 8:00 AM
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Pinkstart: The #1 LGBT crowdfunding website

Pinkstart: The #1 LGBT crowdfunding website | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
A global crowdfunding platform designed for the LGBT community. A network where you can discover and support awesome projects around the world. We connect filmmakers, designers, musicians, writers, engineers... anyone with a great project, with thousands of people to make their dreams become true.

Via Pinkstart
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Scooped by Matt Skallerud
March 29, 2015 10:05 AM
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Will the New Dotgay Evaluation Recognize the Existence of the LGBTQ Community?

Will the New Dotgay Evaluation Recognize the Existence of the LGBTQ Community? | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

In late January, dotgay LLC announced some good news for those of us who favor LGBTQ community control of a dedicated space on the Web.

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Scooped by Matt Skallerud
March 26, 2015 2:59 PM
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LGBT Advertising: How Brands Are Taking a Stance on Issues – Think with Google

LGBT Advertising: How Brands Are Taking a Stance on Issues – Think with Google | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Marketing entails more than reaching the right consumer with the right message at the right time. New data from Google and YouTube shows that messages about diversity and equality for the LGBT community have widespread impact, and brands such as Burger King and Honey Maid are leading the way.

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Rescooped by Matt Skallerud from LGBTQ Community
March 26, 2015 2:46 PM
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Leading National LGBT Organization Names First Woman, First Black President

Leading National LGBT Organization Names First Woman, First Black President | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
Aisha Moodie-Mills to take the helm at the Victory Fund and Institute. In an exclusive interview with BuzzFeed News, Moodie-Mills talks about working to bring change to the organization.

Via CenterLink LGBT
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Scooped by Matt Skallerud
March 26, 2015 11:39 AM
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LGBT Week NYC Spotlight - Geng Le of Chinese LGBT App Blued

LGBT Week NYC Spotlight - Geng Le of Chinese LGBT App Blued | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Geng Le is the founder and CEO of Danlan.org and Blued in China. He and some of his operations and marketing team will be here in New York with us, both presenting on his company and its success, as well as making new contacts in the LGBT business world.  We're excited to have Geng Le and his team join us this year.

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Rescooped by Matt Skallerud from Gay Global (LGBT)
March 24, 2015 8:06 AM
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'Jarry,' New Queer Publication, To Explore Intersection Of Food And Gay Culture

'Jarry,' New Queer Publication, To Explore Intersection Of Food And Gay Culture | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
A new publication is in the works that will bring together two of our favorite things: food and gay culture.

Via Ron Matthew Inawat
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Scooped by Matt Skallerud
March 21, 2015 8:44 AM
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Scenes from Philadelphia: LGBT Media Journalists Convening 2015: Friday and Saturday

Scenes from Philadelphia: LGBT Media Journalists Convening 2015: Friday and Saturday | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Thanks to the National Gay and Lesbian Journalists Association and the Evelyn & Walter Haas Jr. Foundation, I got to spend the weekend of March 13-15 in Philadelphia...

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Scooped by Matt Skallerud
April 16, 2015 1:52 PM
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New York hosts a raft of LGBT and diversity-related business conferences

New York hosts a raft of LGBT and diversity-related business conferences | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
Those in the New York City area will be spoilt for choice with workplace-related LGBT events and conferences next week, with the Rev Jesse Jackson among the many key speakers lined up to participate
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Scooped by Matt Skallerud
April 14, 2015 7:51 AM
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Technology or sex? Durex ad goes viral in March by encouraging people to keep phones out of bedrooms

Technology or sex? Durex ad goes viral in March by encouraging people to keep phones out of bedrooms | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

YouTube's list of the top-ten most-watched video ads is out, and it shows viewers embraced ads that celebrate difference. The two most-watched branded videos on YouTube in March showed off romance with an emphasis on diversity and multiculturalism, according to the latest edition of the YouTube Ads Leaderboard list. These viral videos hint at the growing comfort and success marketers have in showcasing a more open-minded understanding of relationships.

Anna J's curator insight, April 20, 2015 3:50 PM

Molt bona idea, molt original, et convida a replantejar-te els teus costums.

Scooped by Matt Skallerud
April 10, 2015 10:37 AM
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REPORT: How National Media Outlets Cover Transgender News Stories

REPORT: How National Media Outlets Cover Transgender News Stories | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Cable, broadcast, and Spanish language news networks largely ignored an “epidemic of deadly violence” against the transgender community in the first two months of 2015, despite devoting coverage to various transgender stories. When networks discussed transgender issues, they often failed to include the voices of transgender individuals, especially transgender women of color.

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Scooped by Matt Skallerud
April 7, 2015 10:00 PM
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Aetna aims for LGBT community with targeted marketing test

Aetna aims for LGBT community with targeted marketing test | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
Aetna is urging gay customers to "be proud" — and consider buying its coverage — as part of a new, narrow focus to selling health insurance in a business where the individual's buying decision matters more than it used to.
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Scooped by Matt Skallerud
April 4, 2015 11:29 AM
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Texas Competes

Texas Competes | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
Texas Competes is a partnership of business leaders committed to a Texas that is competitive, economically vibrant, and welcoming of all people, including lesbian, gay, bisexual, and transgender people.
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Scooped by Matt Skallerud
April 1, 2015 8:05 AM
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Silicon Valley's Attack on Anti-Gay Laws Is a Watershed Moment for Tech Activism

Silicon Valley's Attack on Anti-Gay Laws Is a Watershed Moment for Tech Activism | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
Indiana’s new “religious freedom” law has ignited a national firestorm of protest—and the tech industry is leading the fight.
Fabrice Tasendo's curator insight, April 1, 2015 4:09 PM

Silicon Valley's Attack on Anti-Gay Laws Is a Watershed Moment for Tech Activism ‪#‎LGBTBizTech‬

Scooped by Matt Skallerud
March 30, 2015 8:20 AM
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Meet The Women of LGBT Week NYC

Meet The Women of LGBT Week NYC | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

This year, as our annual conference on LGBT Marketing, Advertising & Technology has grown into an entire week's series of conferences, symposia and forums, we have an incredible line-up of women speaking and presenting at our conference for the first time.

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Scooped by Matt Skallerud
March 27, 2015 7:36 AM
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Salesforce CEO Marc Benioff Moves Business Out Of Indiana Amid Anti-LGBT Law

Salesforce CEO Marc Benioff Moves Business Out Of Indiana Amid Anti-LGBT Law | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Indiana just shot itself in the foot today when Republican governor Mike Pence signed the Religious Freedom Restoration Act, a law whose sole purpose is to allow religious business owners to discriminate against hiring or serving LGBT people (even if a city has non-discrimination protections for LGBT folks in place).  In response, Marc Benioff, the CEO of Salesforce, pledged to cancel all programs requiring customers and employees to “travel to Indiana to face discrimination.”

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Scooped by Matt Skallerud
March 26, 2015 2:54 PM
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IBM sponsors LGBT business leadership forum in Bangkok

IBM sponsors LGBT business leadership forum in Bangkok | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
The event will take place as part of the Asia LGBT Milestone Awards and will feature speakers from BP and IBM – as well as a former Chinese policeman, Geng Le, who has created a multi-million dollar g...
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Scooped by Matt Skallerud
March 26, 2015 1:53 PM
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6th LGBT Media Journalists Convening held in Philadelphia

6th LGBT Media Journalists Convening held in Philadelphia | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
Invitation-only conference brings LGBT media professionals together "to discuss issues related to queer media"
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Scooped by Matt Skallerud
March 24, 2015 8:19 AM
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LGBT Entrepreneur Forum - Monday, April 20 - LGBT Week NYC and StartOut

LGBT Entrepreneur Forum - Monday, April 20 - LGBT Week NYC and StartOut | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
During the LGBT Entrepreneur Forum, you will find yourself surrounded by exceptional individuals who are changing the way we live and work by embracing and empowering diversity in their new ventures. Hang out in curated sessions with a huge mix of individuals from the startup, technology, and corporate world.
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Scooped by Matt Skallerud
March 22, 2015 8:46 AM
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The Metro Areas With the Largest, and Smallest, Gay Populations

The Metro Areas With the Largest, and Smallest, Gay Populations | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it
Western regions top the list, in perhaps the most detailed analysis yet of the demography of gay and lesbian America.
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