LGBTQ+ Online Media, Marketing and Advertising

Pride Month arrived on the heels of protests against LGBTQ marketing.

For small businesses, Target collaborations represented not only a major accomplishment, but a huge financial win. But what happens when they’re removed from shelves?

Same-sex couples have made up an increasingly larger share of US households.

The union representing Starbucks baristas claimed some stores were not allowed to put up Pride month decorations.

GLAAD and Kantar teamed up to examine LGBTQ+ representation in advertising and found that most LGBTQ+ ads are “insufficient” in effectiveness.

Discover the power of team effort in social media marketing. Learn how collaboration, engagement, and platforms like LinkedIn and Twitter can unlock success in reaching your marketing goals. Move beyond solo strategies and embrace the potential of social media teamwork.

As right-wing legislators pass anti-trans, anti-drag and generally anti-LGBTQ initiatives in a host of states across the country — such as Florida’s recently expanded “Don’t Say Gay” law, which forbids discussion of sexual orientation and gender identity in any grade in public schools — Showtime is stepping up to support safe queer spaces and LGBTQ-owned businesses.

Inclusive ads from Miller Lite to Subaru to Bud Light have gone from trailblazing to commonplace to controversial again.

2SLGBTQI+ entrepreneurs across the country will now have the opportunity to apply for a major financial boost from the federal government.

States with larger population shares of LGBT people have higher rates of economic growth, according to a new study by Wells Fargo.

Spotlighting the brands supporting the LGBTQIA+ community this year.

"Our finding that states with higher degrees of LGBT representation enjoyed stronger rates of (gross state product) growth between 2010 and 2019, when controlling for other factors, strikes us as remarkable," the economists said.

Target became the latest company to adjust plans for marketing supportive of the LGBTQ community after it faced backlash from some customers.

TODAY is exploring what coming-out means to Generation Z by allowing them to tell their uniquely personal stories of how they opened up about their sexual identity.

The candy brand has created an exhibition in partnership with Gay Times, Getty Images and Queer Britain.

Robert Plunket’s novels made fans of Madonna, Gordon Lish, and Larry David. Yet, for years, he was a cult writer without much of a cult.

Six opinionated writers debate — and define — the state of L.G.B.T.Q. writing in order to make a list of the most essential works of fiction, poetry and drama right now.

As companies like Target face conservative backlash for their Pride merchandise, the LGBTQ+ TikTokkers who review it aren’t holding back.

Cunningham opened up about how they are highlighting Pride Month.

While SFGN was a voice for queer rights since 2010, it did not shy away from calling out political or social hiccups.

Rainbow-washed corporations are fair-weather allies. But that’s not the real lesson of Target, Starbucks, and others caving to hate this year.

By 1984, after graduating with a journalism degree — and being a very out lesbian — I knew mainstream newsrooms were not for me. I was not going back into the closet for my career.

The Pride month-long effort partners with GLAAD to offer "15 seconds of fabulous" on outdoor media in major Pride markets, including NYC's annual parade.

Solutions start in the writers' room. That's what seven LGBTQ actors from diverse ethnic and gender identities agreed upon during TheWrap's Pride month roundtable, in which we invited the performers to share their experiences as queer talent in Hollywood. "What We Do in the Shadows" actor Harvey Guillén recalled times he had to help accurately translate Spanish dialogue because there were no Mexican writers on his production.

Executives are rethinking if and when to weigh in on potentially divisive issues, fearing backlash from all sides, and developing crisis plans in case things go wrong.