LGBTQ+ Online Media, Marketing and Advertising
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Focusing on the business side of LGBTQ+ marketing, advertising, media and technology worldwide.
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40 Years of Gay Times: How the Publisher Continues to Grow

40 Years of Gay Times: How the Publisher Continues to Grow | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

CEO Tag Warner reflects on Gay Times' legacy and what's next.

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Kara Swisher Is Sick of Tech People, So She Wrote a Book About Them

Kara Swisher Is Sick of Tech People, So She Wrote a Book About Them | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Silicon Valley’s top pundit dishes on her memoir Burn Book, immature billionaires, and whether she’s actually mean.

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Producer Entertainment Groups Acquires Five Senses Reeling

Producer Entertainment Groups Acquires Five Senses Reeling | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

The new partnership will see FSR acting as an in-house tour management operation for PEG clients, including drag stars Trixie Mattel, Katya, Bob the Drag Queen & more.

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The Challenge Facing Companies When Dealing With LGBTQ Issues

The Challenge Facing Companies When Dealing With LGBTQ Issues | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Most consumers want brands to support inclusion. But when they do, they face a potentially negative backlash. Just ask Bud Light.

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Brands on Fire: Nespresso Marketing VP on Gen Z Messaging, Acquisition and Experiences

Brands on Fire: Nespresso Marketing VP on Gen Z Messaging, Acquisition and Experiences | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

ChiefMarketer.com spoke with Nespresso Marketing VP Jessica Padula about the brand’s approach to Gen Z targeting... "A couple of years ago we created a partnership with the Ali Forney Center, which is the largest homeless center for LGBTQ Youth... We created this beautiful, artist-designed cup to raise awareness, support and fundraising for the center. What does it have to do with coffee? It references the values and the core of how we operate as an organization, even throughout our entire value chain, including our countries of origin."

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M·A·C Cosmetics USA Sponsors Come Out With Pride Orlando

M·A·C Cosmetics USA Sponsors Come Out With Pride Orlando | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

M·A·C Cosmetics USA was a proud silver level sponsor of this year’s “Come Out With Pride Orlando” celebration, which took place on Saturday, October 21st.

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Pride in Business: Breaking Down Barriers for LGBTQIA+ Entrepreneurs and Allies

Pride in Business: Breaking Down Barriers for LGBTQIA+ Entrepreneurs and Allies | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Starting a small business is a big step that requires knowledge, preparation and courage. But for members of the LGBTQIA+ community, there are additional obstacles to success, such as potentially facing discrimination and finding sufficient support for their venture.

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Cringe along at this Mortified live "Coming Out" edition, featuring CPR's Ryan Warner

Cringe along at this Mortified live "Coming Out" edition, featuring CPR's Ryan Warner | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Writing in a journal (or if you're like this writer, a hot pink Lisa Frank diary) has been an age-old way for teenagers and adolescents to make sense of their ever-changing emotions, bodies and developing frontal cortexes. If you shared in the journal-keeping practice as a young adult, then you know that having your diary discovered and subsequently read was pure nightmare fuel

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For queer stories to be told, queer journalists are needed

For queer stories to be told, queer journalists are needed | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Queer people deserve to have their stories told, and representation is one way to fight back against a journalism patriarchy.

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LGBTQ Spending Power Outweighs Hate Campaign Risk for Businesses

LGBTQ Spending Power Outweighs Hate Campaign Risk for Businesses | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Calls for boycotts and online harassment are a given these days. But most consumers want companies to be inclusive.

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Marketers Maintain Focus on Diversity Despite Outside Pressures

Marketers Maintain Focus on Diversity Despite Outside Pressures | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Macroeconomic conditions and the Supreme Court decision on affirmative action have forced companies to decide whether to continue their DEI efforts.

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LGBTQ media  ‘excited’ about Press Forward national media funds

LGBTQ media  ‘excited’ about Press Forward national media funds | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Members of News Is Out, a collaborative of six legacy LGBTQ media organizations across the country, have expressed support and excitement about the newly-announced national Press Forward effort to support local media in the United States. News Is Out members represent more than 200 years of LGBTQ news and culture coverage, with two member papers […]

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Anuja Varghese among 5 writers nominated for $10K LGBTQ emerging writers prize

Anuja Varghese among 5 writers nominated for $10K LGBTQ emerging writers prize | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Three Canadian debut books have been nominated for the annual Dayne Ogilvie Prize for LGBTQ emerging writers.

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New app helps you find LGBTQ-owned businesses and community around the world

New app helps you find LGBTQ-owned businesses and community around the world | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

The new Everywhere is Queer app enables users to find queer-owned businesses, events, healthcare providers, and more around the world.

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Q&A with Leo Cusimano, Dallas Voice publisher and new LMF board member

Q&A with Leo Cusimano, Dallas Voice publisher and new LMF board member | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Leo Cusimano is the publisher of the Dallas Voice, which since 1984 has been the premier media source for LGBTQ Texas. He joined the Local Media Foundation board of directors in January 2024. In this Q&A, Leo tells us what keeps him up at night and also what gets him up in the morning with […]

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Meet Trent Keel, Director of Integrated Marketing, Pravana and Advocate for LGBTQ Youth

Meet Trent Keel, Director of Integrated Marketing, Pravana and Advocate for LGBTQ Youth | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Trent Keel has been with Henkel for over two years and wears several hats as an Integrated Marketing Director for Pravana, a leading professional hair care brand known for its cutting-edge colors and products. As part of the Pravana team, Trent oversees marketing campaigns to increase awareness of the brand across the salon industry.

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LGBTQ+ Consumer Report in UK

LGBTQ+ Consumer Report in UK | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Outvertising's Consumer Report is out today. It's a Must Read for every brand marketer as it shows in detail the consumer preferences and behaviours of the UK's LGBTQIA+ community... for marketers who want to be authentically inclusive in their advertising.

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OutCoast Florida LGBTQ+ Travel Blog Announces Expansion with OutCoast Nation and OutCoast Style

OutCoast Florida LGBTQ+ Travel Blog Announces Expansion with OutCoast Nation and OutCoast Style | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Florida's only statewide LGBTQ Travel blog to expand nationally with a special focus on exploring "Small Town US Gay" in hopes of highlighting LGBTQ-welcoming experiences in smaller, often-overlooked destinations across the United States.

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These companies kept up LGBTQ advertising despite risk of consumer boycotts

These companies kept up LGBTQ advertising despite risk of consumer boycotts | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Backlash against Bud Light and Target raised concern but marketing continued.

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LGBTQ+ Culture Challenges Brands to Think Beyond Profit

LGBTQ+ Culture Challenges Brands to Think Beyond Profit | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Specifically redesigning goals with mutual business and community benefit in mind.

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Why Brands Need Deeper Relationships With LGBTQ+ Communities

Why Brands Need Deeper Relationships With LGBTQ+ Communities | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Booking.com is one of a few brands actively prioritizing investments in understanding the LGBTQ+ community.

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Exclusive: Dylan Mulvaney Speaks - Five Marketing Lessons Learned

Exclusive: Dylan Mulvaney Speaks - Five Marketing Lessons Learned | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Dylan Mulvaney speaks to a room of some of the world's most influential chief marketers at the Forbes CMO Summit.

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Most American Consumers Favor LGBTQ+ Inclusivity In Marketing

Most American Consumers Favor LGBTQ+ Inclusivity In Marketing | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

A far-ranging discussion with an inclusivity consultant on the risks, misconceptions and benefits brands face while targeting this market.

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Disqo Teams Up With Do the Werq for LGBTQIA+ Consumer Insights Report

Disqo Teams Up With Do the Werq for LGBTQIA+ Consumer Insights Report | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

The consumer behavior report dives into evolving perceptions of brand influence, wokeness and boycotts.

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Transmasculine visibility and the joy of finally being seen

Transmasculine visibility and the joy of finally being seen | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

How to ensure true transmasc representation in advertising campaigns.

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