LGBT Online Media, Marketing and Advertising

...Jordan Summers, the program manager at Reaching Out MBA, Inc, the biggest organization supporting the LGBT+ MBA community. Let’s see what she has to say!

Paul Schindler, just-retired editor in chief of New York’s “Gay City News,” on 25 years of tough reporting, LGBTQ media’s battle to survive, and the stories he still wants to tell.

For a number of years, Pantene has been working with the transgender and non-gender conforming community to, as they call it “increase awareness on the power of hair and advance its mission to create better hair days for everyone. Whatever hair you dream of, Pantene stands with you.” It’s more than just a marketing ploy – they have created powerful images, introduced well-known spokespersons and even opened and supported ‘non-gender salons’.

MasterClass 2021 is an inspiring and top-level learning experience. It is aimed at both beginners and experts, students, professionals, and entrepreneurs who consider LGBTQ inclusion an essential value.

The 30-year-old Delaware state senator became the highest-ranking openly trans official in the country in November. But it’s how she speaks about the broader fight for equality that really se…

More than half of LGBT adults identify as bisexual, and women are more likely than men to be bisexual, new Gallup survey data shows.

About one in 10 LGBT adults in the U.S. are married to a same-sex spouse, and a slightly smaller proportion have a same-sex domestic partner.

Our panel included several individuals who are currently operating successful podcasts online, including Daryn Carp & Liz Culley (Scissoring Isn't A Thing), Alexander Rodriguez (On The Rocks With Alexander), Brad Fuhr (#ILoveGay Palm Springs Podcast) and Thomas Lopez (Let's Talk About Gay Stuff)

Wide-ranging directives around inclusion and climate change come as the company reportedly preps a significant international media-buying review. 

The director of “Wonderfully Made — LGBTQ+R(eligion)” is on the cover of Rage Monthly.  In the accompanying article, Yuval discusses the importance of representation within entertainment and media.

A recurring perception of queer and lesbian-identified women in the United States is that they don’t buy anything. Unlike their queer male counterparts, many advertisers aren’t looking to court a lesbian consumer base...

We found this Twitter case study on how they helped launch Love, Victor on Hulu a perfect analysis of some of the strategy we've been using here at Pink Media over the past few years. Focusing on the pre-release of the film with a well-made, sneak peak trailer starts a campaign that can be carried forward for months with additional film content, watch parties, cast interviews and additional advertising using Twitter's video website cards... all strengths we have here at Pink Media and the #ILoveGay Twitter Network!

Reporting on representation and inclusion on television is always a good news/bad news sort of thing, because, yes, diversity on screen is increasing and that’s good, but things are still not good enough and in general not in line with, you know, actual reality. That’s the big takeaway from Nielsen’s latest Diverse Representation and Inclusion on TV Report, which breaks down the numbers of diversity and inclusion across the 300 most-viewed television shows.

For a number of years, Pantene has been working with the transgender and non-gender conforming community to, as they call it “increase awareness on the power of hair and advance its mission to create better hair days for everyone. Whatever hair you dream of, Pantene stands with you.” It’s more than just a marketing ploy – they have created powerful images, introduced well-known spokespersons and even opened and supported ‘non-gender salons’.

Pantene made waves on social media recently for releasing its latest Pantene Pro-V commercial, which features a young transgender girl and her lesbian mothers. Transphobia has no place in our world or on our feed.

Capturing the experiences of LGBTQ+ researchers and their communities can benefit the scientific enterprise.

"There was no way I was going to let [Playgirl Magazine] go," Jack Lindley Kuhns says of the revamp.

Gallup finds 5.6% of U.S. adults identifying as lesbian, gay, bisexual or transgender, with the majority of them saying they are bisexual.

Researchers say the impact of AI on people who identify as queer is underexplored, which poses a threat to their health and privacy.

Observations, Perspectives and Commentary by Study Partners - Community Marketing & Insights (CMI) and the Center for Black Equity (CBE) partnered on an initial study of the Black LGBTQ community in 2014. Both organizations felt it was time to update and expand the research.

"This is, without a doubt, a major win for LGBT businesses," said Justin Nelson, the president and cofounder of the National LGBT Chamber of Commerce.

Extending LGBTQ-focused efforts beyond Pride Month may help the PepsiCo sparkling water brand avoid claims of pinkwashing.