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In late October, PinkNews will hold a Parliamentary retrospective and awards, celebrating the contributions of politicians, businesses and community groups towards LGBT equality in what has been a truly historic year for LGBT equality in our country... This award is about celebrating the positive portrayal of LGBT people in corporate advertising.
“French capital faced down competition from finalists London and Limerick (Paris to host 2018 Gay Games | Daily Xtra http://t.co/C4Uf7ICb2X)”
On Thursday, the University of California Davis Health System announced that it will begin recording sexual orientation and gender identity information alo (LGBT people face particular health challenges & new health model will be collecting info about...
How many people in the UK are gay, lesbian or bisexual? The Office for National Statistics reckons it's 1.5% while the Kinsey report says it's 10%. Who's right? (How many in the UK are gay, lesbian or bisexual?
LGBT inclusion in television advertising is steadily increasing — regardless of whether companies like Barilla refuse to include same-sex couples in their marketing.
United Airlines (NYSE: UAL) has signed on as exclusive airline partner of the 2014 Gay Games, slated to be held in Cleveland, OH.
The D.C. area has long been known for its diverse and dynamic LGBT business community. And much of the community's energy comes from its supporters, allies included.
An estimated 1.4 million ( 4.3% ) of Latino/a adults consider themselves lesbian, gay, bisexual or transgender ( LGBT ) and 29 percent of Latino/a same-sex couples are raising children...
Tonight in midtown Manhattan, Michelangelo Signorile, Ann Northrup, Andrés Duque, and David Badash will be on a panel discussing “Gay Media in America.” Starting at 7:00 PM, the roundtable discussion will be held at CUNY, the City University of New York. Our host is The Center for Lesbian and Gay Studies (CLAGS), and our moderator is Tanya Domi, Director of Media Relations at the CUNY Graduate Center.
Brands are presenting themselves in new ways because of the shift toward social media. They reach their consumers differently now, and this has created a new way to build loyalty that, in turn, drives business. Today we not only buy a company's product but "like" it on Facebook and join a community of fans... The LGBT community may be the best example of this. In 2011 Harris Interactive released an often-quoted study that demonstrated that LGBT people are dedicated to brands that advertise with LGBT imagery, support LGBT nonprofit groups, and provide equal benefits to LGBT employees.
HRC is proud to team up with The New York Times GLBT & Allies Network, alongside GLSEN, The Trevor Project and the True Colors Fund to host “State of Out Youth: A Town Hall.” (.@nytimes partners w/ #LGBT orgs to host town hall on youth.
When it comes to brand loyalty, the LGBT community has historically shown that we have no issue with demonstrating our pride in what we like and letting our wallets do the talking. (RT @JoshEstrin: Oh Where, Oh Where Should My Gay Dollars Go?
Patrik Gallineaux has had the job of being Stolichnaya's LGBT National Brand Ambassador for three and a half years. When the boycott in the gay community began, it made him either one of the most valuable and key people in the Stoli organization, one of the most beleaguered, or, most likely, a combination of the two, but he is unflappable and cheerful.
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Call it hunkvertising. The objectification of men in advertising (as with women) is not new. Consider icons like the Marlboro Man and Old Spice’s sexy pitchman Isaiah Mustafa. And yet, a disproportionate number of buff, often-shirtless studs are lately popping up in ads for everything from salad dressing to air freshener—in other words, consumer products not normally associated with sexual imagery.
The Australian AN Office of Fair Trading investigation has been launched into allegations that two of Australia's largest gay street press publishers, Sydney-based Evolution Publishing and Brisbane's QNews, had...”
On Wednesday I had the opportunity to interview Wade Davis II on Skype. Wade is a former NFL player and current Executive Director of the You Can Play Project.
Lesbian, gay, bisexual and transgendered Americans are increasingly living their lives in the open and gaining the support of friends and family along the way.
Swedish fashion house Björn Borg, whose tagline is "Björn Borg says ja!," celebrated the launch of its Russian website with a full-page ad in homophobic Russia's Moscow Times showing colored underwear arranged to look like a rainbow.
“We recognised a gap in the wedding market for the growing need for LGBT couples to come for wedding planning.
...both Iowa and Minnesota have legalized gay marriage and mandate that businesses offer same-sex benefits to employees. Many of Iowa's laws protecting the LGBT community go back more than a decade.
Frontiers Media LLC, the financially troubled publisher of Southern California’s oldest gay magazine, is attempting to negotiate a deal with an outside investor that would prevent the company from closing.
Now the Gay and Lesbian Chamber of Commerce of Nevada, the organization changed its name and launched a new branding campaign to closer align itself with the National Gay & Lesbian Chamber of Commerce. The chamber’s board of directors approved the name change as part of a new branding strategy in preparation for 11th annual National Gay & Lesbian Chamber of Commerce Business and Leadership Conference to be held next summer at Caesars Palace.
Over 30 speakers! The tourism industry’s premiere marketing, sales, public relations and research forum to help you reach LGBT travelers. Every year, CMI brings together leading tourism professionals to learn about the gay and lesbian market from the experts – the people behind the success stories. Perfect for marketing and sales executives of tourism boards, CVBs, DMOs, accommodations, tour operators, events, agencies and meeting planners. Topics include: Internet, print and direct marketing, research trends, LGBT niche segments, sales techniques and ROI tracking, community involvement, press relations and more.
We have created this new WEBINAR from our recently launched seminar and presentation format for 2013... most folks know how to post their content on Facebook, Twitter and LinkedIn now. Our presentation format is now shorter, focusing on some of the more advanced topics in social media marketing available to us today, including 1) influencers, 2) social media integration with search, and 3) #hashtags and how your company can put them to work to help maximize your social media outreach . Our focus is LGBT, but the strategies remain the same for almost any type of niche marketing today.
A New Website for Singles Who Want to Become Parents on Their Own Through Surrogacy Christopher Johnson, CEO of Whitehorn Group, the New York branding firm says, "I am pleased to announce FamilyIntent.com, a new website and information resource specifically for single men and women to understand how they can become parents on their own as a single individual now -- without waiting for 'The Relationship' to happen first."
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