LGBT Online Media, Marketing and Advertising
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Making a Space for LGBT Meeting Professionals

Making a Space for LGBT Meeting Professionals | LGBT Online Media, Marketing and Advertising | Scoop.it
Seeing an “underserved” need, David Jefferys this summer launched the first association for lesbian, gay, bisexual, and transgender meeting planners and those who plan LGBT events.
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Focusing on the business side of LGBT marketing, advertising, media and technology worldwide<BR><BR><BR> - <a href="http://www.PinkBananaBiz.com" rel="nofollow">www.PinkBananaBiz.com</a> | <a href="http://www.PinkBananaWorld.com" rel="nofollow">www.PinkBananaWorld.com</a> | <a href="http://www.PinkBananaMedia.com" rel="nofollow">www.PinkBananaMedia.com</a>
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Here's How This Air Force Reserves Pilot Became A Gay Multimedia Powerhouse

Here's How This Air Force Reserves Pilot Became A Gay Multimedia Powerhouse | LGBT Online Media, Marketing and Advertising | Scoop.it

LGBTQ people can learn a lot from a former military veteran who, at 39, was afraid to come out to his Sicilian-Catholic mother and since became a multimedia publishing powerhouse for LGBTQ people, travel and goodwill.

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If States Got LGBT-Friendlier, They Could Earn Billions

If States Got LGBT-Friendlier, They Could Earn Billions | LGBT Online Media, Marketing and Advertising | Scoop.it

Studies show that states lose millions when they discriminate against LGBT people. They are also losing out on potentially billions of dollars by failing to pass pro-LGBT laws.

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Not just for hookups anymore: Grindr is now a media company, too

Not just for hookups anymore: Grindr is now a media company, too | LGBT Online Media, Marketing and Advertising | Scoop.it

Zach Stafford and Trish Bendix explain why Grindr is publishing a queer lifestyle magazine called Into, on the latest Recode Decode.

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Gay publisher buys Bay Area Reporter

Gay publisher buys Bay Area Reporter | LGBT Online Media, Marketing and Advertising | Scoop.it

The Bay Area Reporter has been sold to a gay man who has helmed the legacy LGBTQ publication in various capacities for more than 20 years. Michael Yamashita, who has been the publisher of the B.A.R. since 2013 and was the paper's longtime general manager, has purchased the paper after acquiring shares from two former investors. The deal was announced Monday, December 18, in an all-hands staff meeting.

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LGBT businesses seek share of contracts Philly awards to minorities

LGBT businesses seek share of contracts Philly awards to minorities | LGBT Online Media, Marketing and Advertising | Scoop.it

Evan Urbania, who leads the Center City public relations firm Chatterblast, understands why Philadelphia has long devoted a share of public contracts to companies owned by minorities: It helps close the opportunity gap for groups that haven’t historically had a fair shot at city work.

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LGBT Meeting Professionals Association Announces 2018 Executive Board

LGBT Meeting Professionals Association Announces 2018 Executive Board | LGBT Online Media, Marketing and Advertising | Scoop.it

Today the LGBT Meeting Professionals Association (LGBTMPA) announces its 2018 Executive Board members. Jim Clapes will serve as Board Chairman and James Delmar and Lexi Dinyovszky join Clapes as Executive Board Members. These experienced professionals are moving from positions on the LGBT MPA Advisory Board to the Executive Board.

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Disney moves away from dad stereotypes as audience attitudes shift

Disney moves away from dad stereotypes as audience attitudes shift | LGBT Online Media, Marketing and Advertising | Scoop.it

The news comes as more marketers and industry groups look to address gender stereotypes in content. With the evolving American family, parents expect their realities to be reflected in media and advertising. This includes co-parenting, gender equality and family diversity, inducing LGBT families and parents who have children later in life.

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Pride and Prejudice 2018 by The Economist - New York, Hong Kong & London

Pride and Prejudice 2018 by The Economist - New York, Hong Kong & London | LGBT Online Media, Marketing and Advertising | Scoop.it

Hear from some of the most influential business decision-makers, government policy-makers, and innovative thinkers from across the globe, discussing an unbiased, content-driven and business-oriented agenda. Connect and network with over 200 leaders from the worlds of business, politics and society to address LGBT business issues head-on and bring the debate forward on May 24th 2018.

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Why It’s Critical Brands Take a Stand on Tough Social Issues

Why It’s Critical Brands Take a Stand on Tough Social Issues | LGBT Online Media, Marketing and Advertising | Scoop.it

Marketers have to summon courage and voice in the face of our myriad societal controversies.

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This Queer Couple Creates The Grandest Events For Today's Biggest Companies

This Queer Couple Creates The Grandest Events For Today's Biggest Companies | LGBT Online Media, Marketing and Advertising | Scoop.it

Couples, especially same-sex couples, who want to go into business together can't find better models than Scott Ihrig and Shannon Morrison of IM Creative. Their rags to riches story set the bar for gay-owned and operated businesses.

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USC Annenberg Launches Annenberg Inclusion Initiative

USC Annenberg Launches Annenberg Inclusion Initiative | LGBT Online Media, Marketing and Advertising | Scoop.it

The global leader in entertainment research has expanded its focus, renamed its groundbreaking Media, Diversity & Social Change Initiative, and created a new advisory board - Universal Music Group and other prominent members of the music industry join initiative to create measurable change for representation of women and underrepresented racial/ethnic groups

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The fifth edition of The Business and Human Rights Review from Allen & Overy is published

The fifth edition of The Business and Human Rights Review from Allen & Overy is published | LGBT Online Media, Marketing and Advertising | Scoop.it

How do business and the legal profession protect human rights? The fifth edition of The Business and Human Rights Review is published by Allen & Overy's Human Rights Working Group.

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An Ad Agency Is Opening the First HIV-Positive Restaurant in Toronto

An Ad Agency Is Opening the First HIV-Positive Restaurant in Toronto | LGBT Online Media, Marketing and Advertising | Scoop.it

Bensimon Byrne battles food-prep stigma with Casey House.

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Meet the Filipino editor behind Condé Nast’s new LGBT-focused publication

Meet the Filipino editor behind Condé Nast’s new LGBT-focused publication | LGBT Online Media, Marketing and Advertising | Scoop.it

Meredith Talusan is responsible for them., the first LGBT-focused title for Condé Nast, the media company which publishes Vogue, Vanity Fair, Pitchfork, and The New Yorker.

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Sexual Wellness Market in the US 2017-2021: Growing LGBT Population in Country

Sexual Wellness Market in the US 2017-2021: Growing LGBT Population in Country | LGBT Online Media, Marketing and Advertising | Scoop.it

Sexual wellness widely refers to wellbeing related to sexuality. Products that enhance sexual health and experience include condoms, sensual lingerie, lubricants, sex toys, contraceptives, costumes, and enhancement supplements. These products enhance pleasure during intimacy. They are entering the mainstream media, and the market is getting bigger every year because of their growing acceptance. The analysts forecast the sexual wellness market in the US to grow at a CAGR of 9.47% during the period 2017-2021 .

Matt Skallerud's insight:

One of the major drivers for this market is the growing LGBT population in country. A distinct population group in which individuals identify themselves in terms of their sexual orientation, specifically as lesbian, gay, bisexual, or transgender, is collectively referred as the LGBT population. In the US, this segment is a key part of the entire population, and they are of more significance for the sexual wellness market as they are the primary end-users of the several types of products sold in the market. In 2011, the first national data was emerged for the LGBT population in the US. The Williams Institute at the UCLA School of Law collated data from four national and two state-level surveys and approximated around eight million people belonged to LGBT community in 2011. However, in 2016, over 3.1% of the US population identified themselves as LGBT.

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Hornet Expands Sales and Marketing Team with Addition of Executives from Conde Nast, Viacom and Pride Media

Hornet Expands Sales and Marketing Team with Addition of Executives from Conde Nast, Viacom and Pride Media | LGBT Online Media, Marketing and Advertising | Scoop.it

Former Here Media executive Josh Rosenzweig, Conde Nast advertising director Jillian Rendace and Viacom executive Sam Sim Morgan to bolster Hornet's marketing, sales and partnership efforts

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Why are advertisers still failing to represent lesbians?

Why are advertisers still failing to represent lesbians? | LGBT Online Media, Marketing and Advertising | Scoop.it

Research shows lesbians are one of the least well-represented communities in advertising, putting brands at risk of alienating this group of consumers.

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PG&E Recognized for Excellence in Diverse Supplier Spend

PG&E Recognized for Excellence in Diverse Supplier Spend | LGBT Online Media, Marketing and Advertising | Scoop.it

Pacific Gas and Electric Company (PG&E) was recognized for supplier diversity excellence by being named to the Billion Dollar Roundtable (BDR). The company joins an exclusive group of United States-based corporations that have attained $1 billion or more in certified direct diverse supplier spend. PG&E, the first California utility to join the Roundtable, will be formally inducted as the 28th member of the BDR during next year’s summit.

Matt Skallerud's insight:

Last December, PG&E was named Corporation of the Year by the National Gay and Lesbian Chamber of Commerce for its outstanding support and dedication to ensuring fairness and equal opportunity for LGBT suppliers, customers and employees.

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PRWeek U.S. Awards 2018 shortlist revealed

PRWeek U.S. Awards 2018 shortlist revealed | LGBT Online Media, Marketing and Advertising | Scoop.it

PRWeek U.S. Awards 2018 shortlist revealed... includes Los Angeles LGBT Center and Weber Shandwick: F*ck w/out Fear, PrEP Here

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Equality beyond Christmas: The Advertising Diversity Taskforce

Equality beyond Christmas: The Advertising Diversity Taskforce | LGBT Online Media, Marketing and Advertising | Scoop.it

Our Chief Strategy Officer, Mobbie on our dedication to diversity and making the industry more inclusive.

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Grindr is trying to shake up the sleepy LGBTQ media sector with its new millennial lifestyle magazine Into

Grindr is trying to shake up the sleepy LGBTQ media sector with its new millennial lifestyle magazine Into | LGBT Online Media, Marketing and Advertising | Scoop.it

Grindr's got a very distinct reputation: as a hookup app for gay men.  But the company behind it always saw itself are more than that — as a media enterprise for the millennial LGBTQ community. And, with LGBTQ media aimed at the community mostly populated by the same old players (magazines like Out and The Advocate), it sensed an opportunity. 

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Pluralsight One To Host Utah's First-Ever Hour of Code Workshop For LGBTQ+ Youth at Encircle's IGNITE Summit

Pluralsight One To Host Utah's First-Ever Hour of Code Workshop For LGBTQ+ Youth at Encircle's IGNITE Summit | LGBT Online Media, Marketing and Advertising | Scoop.it

Pluralsight, the enterprise technology learning platform, today announced that its philanthropic entity Pluralsight One will host Utah's first-ever Hour of Code workshop for LGBTQ+ youth at Encircle's IGNITE summit on Saturday, December 2nd at Utah Valley University.

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HP Furthers Its Commitment to Diversity and Inclusion With Its Latest LGBTQ-Focused Initiative

HP Furthers Its Commitment to Diversity and Inclusion With Its Latest LGBTQ-Focused Initiative | LGBT Online Media, Marketing and Advertising | Scoop.it

The brand created a new campaign and hiring initiative to be more inclusive, and reflect the makeup of the country.

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Out for Undergrad Announces Dr. Cindi Love New Executive Director

Out for Undergrad Announces Dr. Cindi Love New Executive Director | LGBT Online Media, Marketing and Advertising | Scoop.it

Out for Undergrad (O4U) is pleased to announce the appointment of Dr. Cindi Love as its new Executive Director effective January 2, 2018. McCormack+Kristal conducted the nationwide search for O4U, the nation's leading organization dedicated to helping high-potential lesbian, gay, bisexual, transgender and queer (LGBTQ) undergraduates achieve success in their careers.   

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Pernod Ricard USA Earns Top Marks in 2018 Corporate Equality Index

Pernod Ricard USA Earns Top Marks in 2018 Corporate Equality Index | LGBT Online Media, Marketing and Advertising | Scoop.it

Pernod Ricard USA believes now, more than ever, in the responsibility to bring visibility and pride to diversity, receiving a perfect score of 100 percent on the Human Rights Campaign Foundation's 2018 Corporate Equality Index (CEI), a national benchmarking survey and report on corporate policies and practices related to LGBTQ workplace equality. The company joins the ranks of hundreds of major U.S. businesses which also earned perfect marks this year.

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