LGBT Online Media, Marketing and Advertising
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Las Vegas becoming a go-to destination for LGBT events, tourists

Las Vegas becoming a go-to destination for LGBT events, tourists | LGBT Online Media, Marketing and Advertising | Scoop.it
Since the Las Vegas Convention and Visitors Authority began marketing to the LGBT community in the early 2000s, the city has stepped into the spotlight as one of that demographic's premier travel destinations.
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It seems Vegas just keeps getting HOTTER and HOTTER!

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Focusing on the business side of LGBT marketing, advertising, media and technology worldwide<BR><BR><BR> - <a href="http://www.PinkBananaBiz.com" rel="nofollow">www.PinkBananaBiz.com</a> | <a href="http://www.PinkBananaWorld.com" rel="nofollow">www.PinkBananaWorld.com</a> | <a href="http://www.PinkBananaMedia.com" rel="nofollow">www.PinkBananaMedia.com</a>
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Lululemon taps a group of diverse activists and LGBTQ trailblazers for its first global campaign for men

Lululemon taps a group of diverse activists and LGBTQ trailblazers for its first global campaign for men | LGBT Online Media, Marketing and Advertising | Scoop.it

The campaign features rapper Zebra Katz and out Olympic boxer Orlando Cruz.

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WWE India vs Pakistan Pranks Best Funny Videos YouTube

https://youtu.be/xC3f1oUeOkQ
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GLAAD Amplified: LGBTQ Voices in Advertising

GLAAD Amplified: LGBTQ Voices in Advertising | LGBT Online Media, Marketing and Advertising | Scoop.it

Advertising Week's Premier and Only LGBTQ Panel and Networking Event In a remarkable year of change, meet the advertisers who exceeded expectations. Featuring a distinguished panel of top advertising executives and an in-depth analysis of this year's most talked about LGBTQ inclusive ad campaigns. Connect with the marketing and advertising leaders behind your favorite ad campaigns and participate in an in-depth discussion on LGBTQ-inclusive advertising in today's world.

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Black & White Gala - November 2, 2017

Black & White Gala - November 2, 2017 | LGBT Online Media, Marketing and Advertising | Scoop.it

The Gala featured the presentation of the CGLCC Business Leadership Awards. It was hosted by the very funny Gavin Crawford ​and featured a knockout performance by Juno Award winning artist Divine Brown. The Gala supports the CGLCC Leadership Development Fund, a dedicated fund of the Canadian Gay & Lesbian Business Education Foundation. The Fund focuses on three core pillars: business, community, and youth, providing support in the form of training and education, skills development, and opportunity building. Money raised at the Gala is used in part for the creation of a scholarship for first year MBA students that have contributed significantly to the LGBT community.

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To Understand “Gay Community,” Researchers Need to Add Nuance to the Numbers

To Understand “Gay Community,” Researchers Need to Add Nuance to the Numbers | LGBT Online Media, Marketing and Advertising | Scoop.it

“Gay community” is a phrase one hears tossed about all the time, from politicians and health officials to activists and everyday gays themselves. But what does it really mean?

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Some Breakout Tweets from #ILoveGay Network - September 2017

Some Breakout Tweets from #ILoveGay Network - September 2017 | LGBT Online Media, Marketing and Advertising | Scoop.it

We've had some excellent "breakout" Tweets over the past few months... following the strategy and guidelines described in the links below

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Pink Banana Media eNewsletter - September 2017

Pink Banana Media eNewsletter - September 2017 | LGBT Online Media, Marketing and Advertising | Scoop.it

We look forward to seeing all of our #LGBTBiz and #Drag friends this weekend in #GayNYC!

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Evolve from Being an Early Adopter to an Industry Leader with Matt Skallerud, President of Pink Banana Media

Evolve from Being an Early Adopter to an Industry Leader with Matt Skallerud, President of Pink Banana Media | LGBT Online Media, Marketing and Advertising | Scoop.it

Matt Skallerud serves as the President of Pink Banana Media, an online marketing business specializing in targeting LGBTQ consumers via content marketing, social media, programmatic ad banners, mobile smartphone apps and more. With two decades of LGBT online industry experience, Matt started his online career in 1995 with the launch of GayWired.com, which became one of the top 3 LGBTQ websites worldwide. Today, he empowers his clients to reach the LGBTQ market using the most advanced techniques taking hold in the online marketing world today. I had the pleasure of sitting down with Matt at the 2017 National Gay & Lesbian Chamber of Commerce Conference in Las Vegas to discuss his business, being an out boss, and picking his brain on how the next generation of LGBTQ leaders can bring their whole selves to work.

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There's Been a Media Shakeup in the World of German-Speaking LGBTQ People

There's Been a Media Shakeup in the World of German-Speaking LGBTQ People | LGBT Online Media, Marketing and Advertising | Scoop.it

It's been announced that blu media, the leading queer German media company, has purchased parts of Bruno Gmünder, including its 'Spartacus' brands.

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GNetwork360 10th Anniversary Conference – Buenos Aires – Aug 16 2017

GNetwork360 10th Anniversary Conference – Buenos Aires – Aug 16 2017 | LGBT Online Media, Marketing and Advertising | Scoop.it

The team at GNetwork360, headed up by Pablo De Luca and Gustavo Noguera, outdid themselves this year with their 10th Anniversary LGBT International Business & Tourism Conference, held at the st…

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PRESSING QUESTIONS: Our Lives Magazine of Madison, Wisconsin

PRESSING QUESTIONS: Our Lives Magazine of Madison, Wisconsin | LGBT Online Media, Marketing and Advertising | Scoop.it

Interview with Publisher Patrick Farabaugh... PPQ: What feature or features of Our Lives have been the most popular with readers? Publisher Patrick Farabaugh: Every January we publish our “Love List” to recognize and celebrate our readers’ relationships. Hundreds of relationships from every corner of the state submit their relationship along with a photo for inclusion. It always creates a really moving portrait of what LGBTQ love looks like across Wisconsin

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'Billion Dollar Roundtable' Now Includes LGBT, Disability, And Veteran-Owned Businesses In Corporate Supply Chains

'Billion Dollar Roundtable' Now Includes LGBT, Disability, And Veteran-Owned Businesses In Corporate Supply Chains | LGBT Online Media, Marketing and Advertising | Scoop.it

The National Gay & Lesbian Chamber of Commerce (NGLCC), the business voice of the LGBT community, and the USBLN (US Business Leadership Network), the disability inclusion business resource, are pleased to share that The Billion Dollar Roundtable voted to expand their criteria of diverse businesses counted toward a corporation's billion dollar supply chain spend on diverse-owned businesses to include: certified LGBT Business Enterprises (LGBTBEs), Disability-Owned Business Enterprises (DOBEs®), Service-Disabled Veteran Disability-Owned Business Enterprises (SDV-DOBE™) and Veteran-Disability Owned Business Enterprises (V-DOBEs™).

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McCain takes ‘bold’ step to deal with misrepresentation of modern families in advertising

McCain takes ‘bold’ step to deal with misrepresentation of modern families in advertising | LGBT Online Media, Marketing and Advertising | Scoop.it

The frozen food brand wants to be famous for shining a light on diversity as it sets a new direction for the brand focused on modern families.

The frozen food brand wants to be famous for shining a light on diversity as it sets a new direction for the brand focused on modern families.
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INTO Magazine Launches New Global Hub for LGBTQ Millennials

INTO Magazine Launches New Global Hub for LGBTQ Millennials | LGBT Online Media, Marketing and Advertising | Scoop.it

New digital lifestyle magazine INTO launched today at intomore.com created for and by global millennials. The original premium content publication aims to enhance the world's awareness of LGBTQ+ lives and issues through the distribution of high-quality news, information and entertainment not found elsewhere.

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Under the stewardship of Editor-in-Chief Zach Stafford, formerly an editor-at-large at OUT and award-winning contributor to The Guardian, INTO covers a broad range of topics including travel, entertainment, culture, politics, style, health, and more. The global news digital publication will showcase a mix of long and short form content—everything from cultural stories to provocative features, style advice to beautiful art and photography, exclusive interviews to hard-breaking journalism, all uniquely addressing issues and interests relevant to the larger LGBTQ+ community.

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Hornet Becomes First Gay Social Network to Present at Advertising Week New York

Hornet Becomes First Gay Social Network to Present at Advertising Week New York | LGBT Online Media, Marketing and Advertising | Scoop.it

Hornet, the world's premier gay social network, today announced that president and co-founder, Sean Howell will be speaking at Advertising Week New York, the world's leading event for marketing, brand, advertising and technology professionals. Howell's presentation will be at the Startup Summit and will highlight opportunities in LGBTQ advertising, as well as Hornet's strategy and execution in targeting LGBTQ audiences.

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NGLCC | Supplier in the Spotlight: Michael Albany Photography

NGLCC | Supplier in the Spotlight: Michael Albany Photography | LGBT Online Media, Marketing and Advertising | Scoop.it

A picture is worth a thousand words, but capuring the right image is often easier said than done. Michael Albany has been a photographer for over 15 years and is trained to capture the perfect moment to communicate the desired message. NGLCC asked Michael a few questions about his business, his LGBTBE...

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First Ever LGBT Meeting Professionals Association Educational Workshop Series

First Ever LGBT Meeting Professionals Association Educational Workshop Series | LGBT Online Media, Marketing and Advertising | Scoop.it

Learn from the best! Workshops are designed by leaders in the LGBT meeting industry to help you gain new knowledge. They are created specifically to empower your meetings for greater inclusion and communication. From panel discussions to hands on workshops, the LGBT MPA course offerings will leave you with a practical understanding of actions and outcomes that will increase the success of diversity in your meetings.

Matt Skallerud's insight:

The conference structure is great for all LGBT meeting professionals and allies to meet and mingle, exchange information and connect with new and existing planners. Connect with CVBs/CVAs, hotels, suppliers, media companies and others. Last year, over 150 travel experts attended this conference.

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Community Marketing & Insights - 18th Conference on LGBT Tourism & Hospitality - November 1-3, 2017 • San Francisco

Community Marketing & Insights - 18th Conference on LGBT Tourism & Hospitality - November 1-3, 2017 • San Francisco | LGBT Online Media, Marketing and Advertising | Scoop.it

The preliminary agenda has been posted on the conference website. Lots of fantastic and fascinating new content for 2017!

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Fresh Air, NPR host share stage and stories at LGBTQ Philadelphia conference

Fresh Air, NPR host share stage and stories at LGBTQ Philadelphia conference | LGBT Online Media, Marketing and Advertising | Scoop.it

When two famous radio interviewers share a stage things can get a little complicated But Ari Shapiro and Terry Gross easily worked it out At the National Association for LGBTQ journalists conference

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The Advocate, Out, Pride, Plus, LGBT.com Under New Ownership

The Advocate, Out, Pride, Plus, LGBT.com Under New Ownership | LGBT Online Media, Marketing and Advertising | Scoop.it

The Largest LGBT Media Company Changes Control in a Management Buy-Out Led by Media Investor and High Times CEO Adam Levin.

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GNetwork360 10th Anniversary Conference – Buenos Aires – Aug 17 2017

GNetwork360 10th Anniversary Conference – Buenos Aires – Aug 17 2017 | LGBT Online Media, Marketing and Advertising | Scoop.it

The next day's programming at GNetwork360 had a variety of presentations, including more details on LGBT travel research by Jeffrey Eslinger of DK Shifflet, NYC travel by Donna Keren of NYC & Company, LGBTQ Canadian travel by David Walberg of Xtra!, social media marketing by Matt Skallerud of Pink Banana Media, and a wrap-up LGBT influencer panel including Meg Cale, Davey Wavey, Duane Wells and Jurriaan Teulings.

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NAGLREP is turning 10 in style: 40 speakers, 700 guests

NAGLREP is turning 10 in style: 40 speakers, 700 guests | LGBT Online Media, Marketing and Advertising | Scoop.it

The National Association of Gay and Lesbian Real Estate Professionals (NAGLREP)'s Oct. meeting is said to be the largest LGBT+ and allied real estate event.

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This Pride Ad by the Swedish Armed Forces Conveys a Simple Message About LGBT Rights

This Pride Ad by the Swedish Armed Forces Conveys a Simple Message About LGBT Rights | LGBT Online Media, Marketing and Advertising | Scoop.it

For Stockholm Pride earlier this month, the Swedish Armed Forces posted on social media the simple image of a pair of army boots adorned with rainbow-colored la

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Master LGBTQ Social Media with Pink Banana

Master LGBTQ Social Media with Pink Banana | LGBT Online Media, Marketing and Advertising | Scoop.it
Pink Banana Media of Matt Skallerud shares why marketing to LGBTQ people is so profitable and how doing so can help our community thrive even more.
Matt Skallerud's insight:

Wow!!!!  Thanks Debt Free Guys for the incredible opportunity to talk about LGBT media, business and the ever-growing world of influencers.  "Why speaking with people is more effective than speaking to people on social... Speaking to drives traffic via headlines, news clips.. Speaking with involves sharing, retweeting"

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Acne taps couple Kordale and Kaleb as the first black LGBT family to rep a high-fashion brand

Acne taps couple Kordale and Kaleb as the first black LGBT family to rep a high-fashion brand | LGBT Online Media, Marketing and Advertising | Scoop.it

Kordale Lewis and Kaleb Anthony went viral in 2014 after posting a photo of them taming their daughters' hair.

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Introducing the #ILoveGay Twitter 360° Network Package

Introducing the #ILoveGay Twitter 360° Network Package | LGBT Online Media, Marketing and Advertising | Scoop.it

We've taken some of the best parts of our most recent LGBT Destination Marketing Program with Influencers, and broadened its scope to include brand sponsorship, as well as corporate and small business inclusion, in social media tied to some of the top LGBTQ events happening around the world! We call it the #ILoveGay Twitter 360° Network Package!

Matt Skallerud's insight:

Events we'll have a team present at, capturing photo, video and blog content and posting via social media, include the upcoming LGBT Expo in NYC (coupled with the RuPaul DragCon New York) and World Travel Mart in London... In addition, if your organization is producing an event, such as a theatrical release, a Broadway production or perhaps a new product launch, this #ILoveGay Twitter 360° Network Package is for you.

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