LGBTQ+ Online Media, Marketing and Advertising

A planned IPO underlines increased acceptance of LGBT people, and their spending power.

Today we’re talking with Matt Skallerud, born and raised in LA. Matt is a gay entrepreneur, the CEO of #ILoveGay and he specializes in LGBT online marketing. Let’s meet him… Right now you own your own company PinkBananaMedia.com, dedicated in helping companies large and small reach the LGBT consumers online. How are things going with…

Phillip Picardi, the chief content officer of Condé Nast’s Teen Vogue, who was a rising star at the magazine publisher, is leaving the company to become the editor in chief of Out magazine.

As the staff liaison for AIChE's LGBTQ+ & Allies Initiative, I'm thrilled and proud to introduce long-term AIChE volunteer Stephanie Farrell as our first Featured Ally of our LGBTQ+ professiona

We recently contributed to an interview in Business Equality Magazine on behalf of the partnership we're a part of with Brand | Pride. The following are some excerpts from that interview that shine a spotlight on some of the unique things we're doing here at Pink Banana Media and the #ILoveGay Network.

When Toyota’s Power of Exchange (POE) conference comes to Dallas this week, it will help connect more than 600 attendees, including diverse suppliers from across the country.

The National LGBT Bar Association announces a new campaign that asks attorneys across the nation to COMMIT to INCLUSION by repudiating anti-LGBT legal groups like Alliance Defending Freedom (ADF) and Liberty Counsel and pledging never to support them through pro bono services.

Support from mainstream diversity initiatives would create a virtuous circle of visibility and benefit science for all, urges Jon Freeman.

Would you think a company that only supports the African American community in February for Black History month as racist? How about the rainbow flags, glittered corporate logos and parade floats that come out only in June? Has Pride and the LGBT community become a corporate PR stunt to win dollars?

"Drag queens are the new pop stars," Randy Barbato, co-creator of "RuPaul's Drag Race" explained... At DragCon, attendees spent over $4 million on wigs, makeup, art and more. That kind of business and marketability might've been completely unheard of not too long ago. If an ad agency featured a drag queen, they usually represented surprise and deception because a man was dressed as a woman.

Cindy Rose, Chief Executive of Microsoft UK, announces that you can now turn Microsoft Rewards points into cash for LGBT charity Stonewall.

PrideAM has launched its 2018 competition asking adland to reimagine a mainstream advertising campaign for a LGBT+ audience.

The free to enter competition asks adland to reimagine a mainstream advertising campaign for a LGBT+ audience, to highlight the debate around diversity and inclusion in advertising.

Grindrads.com & Bucksense launch a self-serve product that empowers advertisers of all sizes & budgets to engage the LGBTQ consumer segment.

Pink Banana Media helps companies look beyond marketing metrics and see the people behind the numbers to reach LGBTQ consumers.

Learn from experts at Journalism.co.uk's 23rd newsrewired event on 7 November

Marketers have been targeting the LGBT community for decades, and for good reason. Corporations have consistently been making progress with workplace rights,

Snap has signed up British website PinkNews as its first LGBT partner on Snapchat Discover. PinkNews will go live on Wednesday on Snapchat, where around half of users identify as not 100% straight.

More visible than ever, the LGBTQ community still faces headwinds in adland

After a successful San Francisco Pride in 2017, Comcast CA decided to come back to San Francisco Pride for 2018 with the ambitious plan of leveraging the different touch points that Comcast / Xfinity / NBC Universal have to offer.

Fuller's, Yo! Sushi, Harry's, Topshop, Skittles and more: here's what's happening for Pride.

As Pride Month comes to an end, the slew of marches, celebrations, and events that commemorate the progress made by the LGBT community in pursuit of equality, as well as challenges of the past and those to come, slowly leave the calendar. Many brands and corporations have progressively played a more prominent role in the organization and sponsoring of such events as the years have gone by. This has not been without controversy, as many in the LGBT community worry if the role of corporate sponsors in Pride events has led to a change in what Pride signifies for both LGBT persons and allies in the 21st century.

On the fence about whether NGLCC's International Business & Leadership Conference is the right fit for you and your business? See the magic of our annual Conference and hear from some of last year's attendees who took their conference experiences to the next level.