LGBT Online Media, Marketing and Advertising
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Focusing on the business side of LGBT marketing, advertising, media and technology worldwide<BR><BR><BR> - <a href="http://www.PinkBananaBiz.com" rel="nofollow">www.PinkBananaBiz.com</a> | <a href="http://www.PinkBananaWorld.com" rel="nofollow">www.PinkBananaWorld.com</a> | <a href="http://www.PinkBananaMedia.com" rel="nofollow">www.PinkBananaMedia.com</a>
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Pink Triangle Press names David Walberg as executive director

Pink Triangle Press names David Walberg as executive director | LGBT Online Media, Marketing and Advertising | Scoop.it
Walberg succeeds Ken Popert to become second ED in the company’s history
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PRESSING QUESTIONS: Out In Jersey

PRESSING QUESTIONS: Out In Jersey | LGBT Online Media, Marketing and Advertising | Scoop.it

Interview with Publisher Peter Frycki, by Joe Siegel
Location: Trenton, N.J.
Geographic coverage area: New Jersey and contiguous areas of neighboring New York and Pennsylvania

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National gay chamber report: Georgia fifth in nation in LGBT-owned businesses

National gay chamber report: Georgia fifth in nation in LGBT-owned businesses | LGBT Online Media, Marketing and Advertising | Scoop.it
Money is power, both personally and politically, and the National Gay and Lesbian Chamber of Commerce attempts to quantify how much revenue LGBT-owned businesses create, and how they impact communities across the country by releasing a report called “America’s LGBT Economy.” In Atlanta, there are 44 enterprises that are at least 51 percent LGBT-owned and …
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Top Supplier Diversity Programs Broaden Value Proposition To Drive Increased Market Share, Other Revenue Opportunities

Top Supplier Diversity Programs Broaden Value Proposition To Drive Increased Market Share, Other Revenue Opportunities | LGBT Online Media, Marketing and Advertising | Scoop.it

Virtually all diversity suppliers meet or exceed expectations, and top corporate performers in supplier diversity experience no loss in efficiency, according to new research from The Hackett Group, Inc. In addition, they see improved quality and often extract other benefits, including increased market share and access to new revenue opportunities. The research challenges the attitude of many business leaders, who worry that dedicating resources to supplier diversity will divert attention from other strategic activities.

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Gay dating app Blued bags strategic investment from China’s state-run media

Gay dating app Blued bags strategic investment from China’s state-run media | LGBT Online Media, Marketing and Advertising | Scoop.it
Contrary to most foreigners would believe, China is shifting to a much milder tone towards the country’s thriving LGBT community, especially when it comes to the online world. This is evident enoug…
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New online video series to inspire and raise awareness of LGBT engineers

New online video series to inspire and raise awareness of LGBT engineers | LGBT Online Media, Marketing and Advertising | Scoop.it
The Royal Academy of Engineering (Academy), InterEngineering and Mott MacDonald are launching today a new series of online videos profiling lesbian, gay, bisexual and transgender (LGBT) engineers a…
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NGLCC | AMERICA’S LGBT ECONOMY: 2016 Snapshot

NGLCC | AMERICA’S LGBT ECONOMY: 2016 Snapshot | LGBT Online Media, Marketing and Advertising | Scoop.it

The National Gay & Lesbian Chamber of Commerce has released the first ever snapshot demonstrating the economic and social impact of America’s leading LGBT business owners and entrepreneurs.

Matt Skallerud's insight:

The new report explores the types and sizes of LGBT-owned businesses currently certified by the NGLCC, the number of jobs they create, their geography, and the personal narratives of successful LGBT business owners who reflect the very best about America’s innovative and entrepreneurial spirit.

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90 professionals came together to network at Out of Office

90 professionals came together to network at Out of Office | LGBT Online Media, Marketing and Advertising | Scoop.it
Over 90 professionals turned out for Out of Office, the professional networking organisation for LGBT people in the city
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The planner working to bring Japan Inc up to speed with LGBT consumers

The planner working to bring Japan Inc up to speed with LGBT consumers | LGBT Online Media, Marketing and Advertising | Scoop.it
Takahiko Morinaga, who started the Japan LGBT Research Institute, discusses the nascent state of LGBT marketing in Japan.
Matt Skallerud's insight:
Takahiko Morinaga started the Japan LGBT Research Institute (part of Hakuhodo DY Holdings) last year while working as a planner. In this interview, he gives his view on the state of LGBT marketing in Japan, where brands are only just beginning to develop strategies specific to this consumer segment.
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The pink yuan: how Chinese business is embracing the LGBT market

The pink yuan: how Chinese business is embracing the LGBT market | LGBT Online Media, Marketing and Advertising | Scoop.it
While businesses in China are embracing the ‘pink economy’, their human resources policies aren’t embracing LGBT rights
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LGBT Chamber initiative encourages corporate activism

LGBT Chamber initiative encourages corporate activism | LGBT Online Media, Marketing and Advertising | Scoop.it

The Nashville LGBT Chamber’s ‘Tennessee Thrives’ initiative is a coalition of approximately 300 businesses and business organizations that are committed to maintaining a thriving economy for a Tennessee that welcomes all hard working people.

Matt Skallerud's insight:

One objective of Tennessee Thrives is to make legislators think twice before proposing or passing bills that put the state’s ability to attract talent, visitors, or corporate investment at risk. Since the launch of the Tennessee Thrives website, www.tennesseethrives.org, over 190 companies have signed the pledge.

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Lloyd's of London's Inga Beale made a dame in New Year honours list

Lloyd's of London's Inga Beale made a dame in New Year honours list | LGBT Online Media, Marketing and Advertising | Scoop.it
Beale, Lloyd’s first female boss, recognised along with Mumsnet’s Justine Roberts and designer Anya Hindmarch, who get CBEs
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OUT BKK Business Network Launches in Bangkok

OUT BKK Business Network Launches in Bangkok | LGBT Online Media, Marketing and Advertising | Scoop.it

Community of business professionals aims to promote LGBT inclusion. Recently formed Bangkok-based LGBT network OUT BKK launched its Business Network in the city earlier this month.

Matt Skallerud's insight:

The event at SO Sofitel welcomed a large group of LGBT employees and managers to discuss best practices for LGBT inclusion in the country’s businesses.

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Multicult Classics Interviews Tinny Titanium

Multicult Classics Interviews Tinny Titanium | LGBT Online Media, Marketing and Advertising | Scoop.it

Titanium Worldwide catered to the LGBT community first; now, it’s after Atlanta residents for the automaker.

Matt Skallerud's insight:

It’s not often that a football team gets to play their first game in a new stadium as reigning world champions. But with their appearance in the Super Bowl this Sunday, the Atlanta Falcons could be exactly that when they christen Mercedes-Benz Stadium next season. This stroke of luck wasn’t part of Mercedes-Benz USA’s original plan to win over Atlanta residents, but for VP of Marketing Drew Slaven, it doesn’t hurt the brand’s chances in a town where the automaker is planting some serious roots.

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Indian brands are discovering feminism and gay rights, not the least because they sell

Indian brands are discovering feminism and gay rights, not the least because they sell | LGBT Online Media, Marketing and Advertising | Scoop.it
Mundane product-driven ads are no longer the standard approach.
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Heartwarming advert encourages gay couples to hold hands

Heartwarming advert encourages gay couples to hold hands | LGBT Online Media, Marketing and Advertising | Scoop.it
The Bank of Australia and New Zealand has revealed a heartwarming new advert encouraging gay couples to hold hands.
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Seattle to host first-ever LGBT Economic Summit

Seattle to host first-ever LGBT Economic Summit | LGBT Online Media, Marketing and Advertising | Scoop.it
The Greater Seattle Business Association will host the Western Business Alliance's first-ever LGBT economic summit on Thursday, March 16 to address economic factors and policy agendas that affect LGBT and allied businesses and communities in the western U.S. and Canada.
Matt Skallerud's insight:

The full-day summit, Working Together for Shared Prosperity, will explore topics such as: leveraging the power of LGBT businesses; tourism on the West Coast; maintaining Left Coast politics in the post-election era; working together to promote diverse supply chains, a case study by the insurance industry; unlocking the power of bringing marginalized communities together; and homelessness. Through keynote presentations, panel discussions, and break-out sessions, attendees will share information, provide critical input to regional challenges, and form lasting relationships with LGBT and allied business leaders from western states.

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Lush's New LGBT-Inclusive Ad Campaign Is Too Cute to Handle

Lush can have all of our money because of these pro-LGBT ads.
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LGBT-Certified Suppliers Jump as Big Companies Seek New Sources

LGBT-Certified Suppliers Jump as Big Companies Seek New Sources | LGBT Online Media, Marketing and Advertising | Scoop.it
The number of businesses identifying themselves as “LGBT-certified” has tripled in the past five years as large companies, including Northrup Grumman Corp. and Major League Baseball, seek more diversity among suppliers.
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LGBT Bold Introduces Shannon Morrison of IM Creative from Columbus Ohio

LGBT Bold Introduces Shannon Morrison of IM Creative from Columbus Ohio | LGBT Online Media, Marketing and Advertising | Scoop.it
We had an opportunity to sit down with Shannon Morrison of IM Creative, an LGBT-owned company that is part of the event and meeting planning world.
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The simple reason why so many businesses support LGBT rights

The simple reason why so many businesses support LGBT rights | LGBT Online Media, Marketing and Advertising | Scoop.it
Companies openly championing LGBT rights are reaping the benefits. The rest of the world should follow suit.
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Hari Nef Is the First Transgender Model to Star in a L'Oréal U.S. Campaign

Hari Nef Is the First Transgender Model to Star in a L'Oréal U.S. Campaign | LGBT Online Media, Marketing and Advertising | Scoop.it
L'Oreal Paris is making history and celebrating diversity by casting transgender model Hari Nef in its latest ad campaign.
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2017 Here We Come! LGBT Week NYC + Influencers + New Media + We’re Hiring

2017 Here We Come! LGBT Week NYC + Influencers + New Media + We’re Hiring | LGBT Online Media, Marketing and Advertising | Scoop.it
We wanted to take this time to wish you all an absolutely wonderful and happy New Year!  We look forward to both working with you, as well as connecting with you at some of the various LGBT business events happening this year, including our signature event LGBT Week NYC, produced in partnership with Community Marketing & Insights, and sponsored by Rivendell Media and Argentina.
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WH Smith boss opens up about mental health, coming out and the retailer's 225-year anniversary in first ever interview

WH Smith boss opens up about mental health, coming out and the retailer's 225-year anniversary in first ever interview | LGBT Online Media, Marketing and Advertising | Scoop.it

"I am publicity phobic" Steve Clarke announces, laughing nervously and squirming at the sound of the dictaphone being turned on.

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