LGBTQ+ Online Media, Marketing and Advertising
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Focusing on the business side of LGBTQ+ marketing, advertising, media and technology worldwide.
Curated by Matt Skallerud

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Pantene doubles down on support for transgender youth after backlash to ad featuring LGBTQ family

Pantene doubles down on support for transgender youth after backlash to ad featuring LGBTQ family | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Pantene made waves on social media recently for releasing its latest Pantene Pro-V commercial, which features a young transgender girl and her lesbian mothers. Transphobia has no place in our world or on our feed.

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Secret Deodorant Debuts Groundbreaking Transgender Ad

Secret Deodorant Debuts Groundbreaking Transgender Ad | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

A new deodorant commercial released this week perfectly captures the anxiety that some transgender people face while having to navigate public restrooms. 

Matt Skallerud's insight:

The latest commercial in the Secret #Stress Test ad campaign features a young transgender person working up the courage to leave the bathroom stall and face other women in a public restroom. The tagline reads, “Dana finds courage to show there’s no wrong way to be a woman.” 

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