LGBT Online Media, Marketing and Advertising

In this episode we discussed about the importance of technology and social media in accelerating the message of acceptance, the role #ILoveGay have played in LGBTQ travel and tourism space.

After chairman Guido Barilla rebuked gay families on national radio, his CEO spent five years cleaning up the company’s reputation.

“Game of Thrones” and “RuPaul’s Drag Race” are especially popular among the newly counted group. At the other end of the spectrum, there’s “Hannity.” The No. 1 show? “The Conners.”

Over the years, we've had the opportunity to work with some incredible partners along the way. In the world of programmatic, digital ad buying, we were doing this in-house successfully for a number of years, but after we met Jeff Hastedt and his team from Brkthru Digital, we realized we had A LOT to learn about how to take hyper-targeting of the LGBTQ consumer via banner ads to a whole, new level!

Publishers of the 12 largest LGBT newspapers in America met in Detroit on April 10 and 11 for the annual meeting of the National LGBTQ Media Association. Jan Stevenson and Susan Horowitz, co-publishers of member paper Between The Lines, hosted the two-day gathering.

Today an alliance of diverse chambers of commerce, in collaboration with Wells Fargo, launched a new Chamber Leadership Development Program to support diverse entrepreneurs in the U.S. The alliance includes the National LGBT Chamber of Commerce, the U.S. Black Chambers Inc., the U.S. Hispanic Chamber of Commerce, and the US Pan Asian American Chamber of Commerce Education Foundation.

Marc Coleman is a Philadelphia success story by any means. He grew up in North Philadelphia and went to high school in Willingboro, N.J. From there, it was on to Princeton and Temple universities. Today, his digital agency The Tactile Group has 20 employees and he hopes to hire five more by the end of this year.

Walmart's blind date advert featured two men meeting for the first time and shopping for skillets. Scandal!

Councilman Ritchie Torres will introduce a bill Thursday that would certify LGBT-owned businesses throughout the city, allowing them to tap into funds and contracts set aside for underserved groups.

Four of Texas' major LGBT chambers of commerce have united to form a coalition that plans to advocate on behalf of LGBT-owned and allied businesses in the state.

In celebration of the NYC arrival of WorldPride 2019, The Mixx is honoring 12 individuals who are making a difference in the lives of the LGBTQ community. Their 8th Pride Hero is Rondu Vincent, Supplier Diversity Director at Bristol-Myers Squibb (BMS), and LGBTQ ally.

Tag Warner will take over from James Frost as CEO of Gay Times in what will be an exciting year for the global LGBTQ media brand.

National marketing campaign titled "The New Frontier" debuts dynamic, city-centric crossover... Today Lexus unveils a new marketing campaign, including LGBTQ, to launch the first-ever 2019 UX, a luxury compact crossover. Originally released as a concept in 2016, the UX was deliberately designed and engineered for the city and the "modern urban explorer" — those seeking a fresh, contemporary and dynamic take on luxury driving; buyers with an imaginative lifestyle who explore, experiment and defy. 

How good would it be to have personalized recommendations of places to stay and things to do delivered to your phone when you’re traveling? Don’t just rely on the usual websites offering you the standard tourist advice… get GreetGay, a new travel app that has been created to help you navigate great accommodation and services …

Today the LGBT Meeting Professionals Association (LGBT MPA) announce the results of independent research revealing the make-up of the organization’s growing membership and its projected financial and industry impact.

Ralph Lauren is trying to attract new generations of consumers by including a more diverse range of people in its campaign.

Sarah explains how she’s dealt with discrimination, who has inspired her career, and what International Women’s Day represents to her.

Who knew a toilet paper ad could be so controversial...

Omnicom Group Inc. (NYSE: OMC) is proud to announce it will be working with NYC Pride as a Platinum Sponsor for the 2019 WorldPride celebration. As part of its sponsorship, Omnicom agencies will be doing in-kind work to promote this year's historic event, which marks the first WorldPride celebration in the United States, the 50th anniversary of the Stonewall Uprising and a half-century of LGBTQ+ liberation. A number of Omnicom agencies are assisting NYC Pride in its branding and communication efforts, including Interbrand, RAPP Worldwide, Siegal + Gale, TBWA Health, Harrison & Star, FleishmanHillard, Ketchum, Porter Novelli and RxMosaic.

A Message from Revry: Hi! I’m Damian Pelliccione and I’m the CEO and one of the co-founders of Revry, the first global queer streaming network and part of the next generation of streaming.

It’s a dark time for media — LGBT media, especially. What got us here? And how might we survive?

'OneSandbox' is a membership-based search platform created by TBWA to find diverse and women-owned creative vendors.