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On the One won the ‘Best in Brand Purpose’ category at The Drum Social Purpose Awards 2019 for its ‘We’re Open’ work for Diageo (Smirnoff) and the LGBT Foundation. Here, the agency reveals the challenges faced and the strategies used to deliver this successful project. 
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Scoop.it!
Stoli® Vodka, the original premium vodka with uncompromising quality since 1938, announced today the launch of the Stoli® "Spirit of Stonewall" limited edition bottle, which will be behind the bar and at participating retail outlets beginning later this month. Designed to honor the 50th anniversary of the Stonewall Uprising in New York City, a seminal moment in the modern LGBTQ rights movement, the Stoli Spirit of Stonewall bottle continues the Stoli® brand's long-standing support of the LGBTQ community. The limited edition will help raise funds for the Stonewall Inn Gives Back Initiative in support of its mission to eliminate the social intolerances that profoundly impact the lives of LGBTQ citizens in America and abroad, through awareness campaigns, educational programming, fundraising and public dialogue.
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