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Gay CEOs urged to lead the way

Gay CEOs urged to lead the way | LGBT Online Media, Marketing and Advertising | Scoop.it

Does Christopher Bailey's promotion to CEO of Burberry signal a turning point in the visibility of gay people at the top levels of business ?

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Focusing on the business side of LGBT marketing, advertising, media and technology worldwide - http://www.PinkBananaMedia.com / http://www.PinkBananaBiz.com
Curated by Matt Skallerud
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Look Who’s Making a Comeback: LGBT Banner Ads

Look Who’s Making a Comeback: LGBT Banner Ads | LGBT Online Media, Marketing and Advertising | Scoop.it
State-of-the-Art Technology Allows for Hyper-Targeting of
Banner Advertising to Specific Demographics and Regions
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Lisa Kudrow isn't the only one staging a comeback!  Original article appeared in the October/November 2014 issue of Unite Magazine

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Fabrice Tasendo's curator insight, October 23, 7:19 PM

As seen in the October/November 2014 issue of UNITE Magazine #LGBTBiz #GayRelevant #MakeYourImpressionsCount  

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Joe Keenan Joins MWW's Industry-Leading LGBT Practice As Vice President

Joe Keenan Joins MWW's Industry-Leading LGBT Practice As Vice President | LGBT Online Media, Marketing and Advertising | Scoop.it

MWW, one of the top-five global independent public relations firms, today announced that Joe Keenan has joined MWW's industry-leading LGBT practice as vice president, based in the firm's Los Angeles office.

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The Washington Blade turns 45

The Washington Blade turns 45 | LGBT Online Media, Marketing and Advertising | Scoop.it
The Washington Blade, the nation’s oldest LGBT newspaper, recently marked its 45th anniversary, a considerable feat in gay media. To celebrate the milestone, the venerable newspaper published a 72-page special issue and threw a party, a benefit on behalf of its newly launched Washington Blade Foundation, a 501c(3) non-profit.
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VentureOut Fund – Launch Angels

VentureOut Fund – Launch Angels | LGBT Online Media, Marketing and Advertising | Scoop.it

There have been many high profile venture-backed companies in recent years led by LGBT founders and team including Facebook, Fab, Grindr, toktumi, Palantir and PayPal. These businesses and their leadership are building highly successful companies. They are also combating discrimination by raising the visibility of LGBT entrepreneurs and cultivating open and accepting corporate cultures.

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New Podcast: Bob Witeck, a Pioneer in LGBT Marketing

New Podcast: Bob Witeck, a Pioneer in LGBT Marketing | LGBT Online Media, Marketing and Advertising | Scoop.it
It was a pleasure to meet Bob during my trip to Spain earlier this year.  After his partner encouraged me to interview him for Gay Ambitions, I knew I could not pass up the opportunity!
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Realty firm targets LGBT buyers, sellers

Realty firm targets LGBT buyers, sellers | LGBT Online Media, Marketing and Advertising | Scoop.it

Earlier in March 2014, Dream Town Realty's website home page contained the typical links to property listings and neighborhood information... that same month, the Chicago firm added a banner to its home page touting its new division, Pride of Ownership, which will serve the lesbian, gay, bisexual and transgender community with a dozen lesbian and gay real estate agents.

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Pink Banana Media featured on The Focus Group with John Nash

Pink Banana Media featured on The Focus Group with John Nash | LGBT Online Media, Marketing and Advertising | Scoop.it
Ever wonder how we came up with the name Pink Banana Media?  This and other questions are answered in this 17 minute radio show interview with John Nash of The Focus Group on SiriusXM.
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Fabrice Tasendo's curator insight, October 17, 7:54 PM

Ever wondered how we came up with the name Pink Banana Media? Or how often you should post on Social Media, or how LinkedIn can help you?  This Focus Group Radio interview with Matt Skallerud by John T. Nash has those answers & plenty more ‪#‎GayRelevant‬ ‪#‎PinkieB‬ ‪#‎LGBTBiz‬

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The 100 out and proud heroes of the business world who have risen above barriers to success

The 100 out and proud heroes of the business world who have risen above barriers to success | LGBT Online Media, Marketing and Advertising | Scoop.it

Christopher Bailey Burberry Chief creative and chief executive Christopher Bailey took over as chief executive of Burberry, the luxury retailer, this year, becoming the first openly gay person to lead a FTSE 100 company, writes Denise Law.

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Fashion chief is a cut above the rest

Fashion chief is a cut above the rest | LGBT Online Media, Marketing and Advertising | Scoop.it
Burberry chief executive, Christopher Bailey, comes out top of the table of lesbian, gay, bisexual and transgender business leaders
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My First Gay Business Mixer! Card Carrying Lesbian ... What's in your wallet?

My First Gay Business Mixer! Card Carrying Lesbian ... What's in your wallet? | LGBT Online Media, Marketing and Advertising | Scoop.it

A few days after my initial conversation with the lovely Renée Strauss, she called me again! This time to invite us to the Los Angeles Gay and Lesbian Chamber of Commerce mixer that was going to be happening at the Sofitel.  

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D.C.'s Metro Weekly marks 20th anniversary

D.C.'s Metro Weekly marks 20th anniversary | LGBT Online Media, Marketing and Advertising | Scoop.it
A glossy LGBT newsmagazine based in the nation’s capital achieved a significant milestone earlier this year when Metro Weekly celebrated its 20th anniversary. To mark the occasion, staffers published a 112-page commemorative issue featuring a retrospective spotlight on the publication’s history, including 20 interviews, 20 features and 20 questions pertaining to the magazine.
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Charlotte group studies LGBT policies at local businesses

Charlotte group studies LGBT policies at local businesses | LGBT Online Media, Marketing and Advertising | Scoop.it
The Charlotte Business Guild on Friday will launch a survey grading businesses in the Charlotte area on their LGBT policies and practices.
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Jill L Nelson's curator insight, October 5, 3:48 PM

Like this idea.  Should we do this in Portland?

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Cheerios campaign shares stories of human connection

Cheerios campaign shares stories of human connection | LGBT Online Media, Marketing and Advertising | Scoop.it

Using purpose-driven messages to fend off increased competition... The campaign will include nearly a dozen videos on the internet and TV ranging from 15 seconds to three-minute mini-documentaries, all featuring a diverse range of stories across demographics. They include the story of two gay fathers who have adopted a young girl, grandparents and grandchildren, and young women connecting by using sign language.

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The Advertising Game: How Brands Like Chipotle, Google And Gap Rise Above Competitors

The Advertising Game: How Brands Like Chipotle, Google And Gap Rise Above Competitors | LGBT Online Media, Marketing and Advertising | Scoop.it
The creative minds behind effective ad campaigns at Chipotle, Google, Gap and more share their thoughts on appealing to today's consumer in a fragmented media environment.
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Diane Anderson-Minshall’s remarkable year

Diane Anderson-Minshall’s remarkable year | LGBT Online Media, Marketing and Advertising | Scoop.it

By any number of measures, Diane Anderson-Minshall has had a remarkable year. An award-winning journalist, author and public speaker, she serves as editor-at-large of The Advocate magazine and editor in chief of HIV Plus magazine. At HIV Plus, Anderson-Minshall oversees all of the brand’s print, digital and mobile platforms. At The Advocate, she has a regular monthly print column and also provides occasional web content.

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Five lessons in innovation from GAYTMs

Five lessons in innovation from GAYTMs | LGBT Online Media, Marketing and Advertising | Scoop.it

To celebrate its sponsorship of Sydney’s Gay and Lesbian Mardi Gras in February this year, ANZ commissioned artists to transform 10 ATMs into fabulous GAYTMs. The move was an outstanding success for ANZ on many levels, exceeding all expectations. But it was also a graphic – and colourful – demonstration of how the world of social media is upending convention.

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Big Buzz on UrbanLand Media About Gay Dating

Big Buzz on UrbanLand Media About Gay Dating | LGBT Online Media, Marketing and Advertising | Scoop.it

UrbanLand Media (ULM) is pleased to announce the addition of a new contributing writer, James Lane... Focusing on the topic of dating, James brings a fresh perspective to this often written about topic. However, rather than focusing on the cliché bad dating experiences using dating apps such as Grindr, Manhunt, and Scruff, James will tailor his articles to topics appropriate for the modern gay male that will include, long distance relationships;balancing a successful career and dating; social implications of technology and dating; and marriage and children.

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LGBT consumer research survey data released by Community Marketing Inc.

LGBT consumer research survey data released by Community Marketing Inc. | LGBT Online Media, Marketing and Advertising | Scoop.it

Data used by publishers and sales reps to increase ad sales - In August, Community Marketing Inc. (CMI), a gay-owned San Francisco-based consumer-research company, released its 8th annual LGBT community survey. It provides useful data for gay media publishers and their sales teams. That’s because, in addition to providing overall LGBT market-specific data, the survey also gives publication-specific data to participating gay media outlets.

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National group of LGBT real estate professionals to convene in Fort Lauderdale

National group of LGBT real estate professionals to convene in Fort Lauderdale | LGBT Online Media, Marketing and Advertising | Scoop.it
A South Florida-based national association of LGBT real estate professionals holds its first conference Tuesday through Thursday in Fort Lauderdale.
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How ICANN's New Domain Name Process Failed the Gay Community

How ICANN's New Domain Name Process Failed the Gay Community | LGBT Online Media, Marketing and Advertising | Scoop.it
This week, the long-delayed decision from the Internet Corporation for Assigned Names and Numbers on the future of the new .gay generic top level domain (gTLD) was published, and the news was very bad for the LGBTQ community.
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Looking ahead to the next 45 years - Washington Blade

Looking ahead to the next 45 years - Washington Blade | LGBT Online Media, Marketing and Advertising | Scoop.it

As we celebrate the Washington Blade’s 45th anniversary this week, it’s tempting to look back at the paper’s rich history but more exciting to look forward.

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Dow Executives Recognized in OUTstanding Top LGBT Business Executives and Allies

Dow Executives Recognized in OUTstanding Top LGBT Business Executives  and Allies | LGBT Online Media, Marketing and Advertising | Scoop.it

In recognition of their efforts to champion lesbian, gay, bisexual and transgender (LGBT) equality in the workplace, Dow executives Howard Ungerleider and Louis A. Vega, were named to the OUTstanding in Business list, which honors LGBT and straight ally business leaders who actively contribute to an environment where all employees feel safe and are able to bring their whole authentic selves to work.

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Evolve Media Acquires AfterEllen.com

Evolve Media Acquires AfterEllen.com | LGBT Online Media, Marketing and Advertising | Scoop.it
Evolve Media today purchased the LGBT women's lifestyle site AfterEllen.com from Viacom for an undisclosed sum.  "It adds scale, unique affinity, and a unique additional interest and focus on the LGBT community that's attractive for us," said...
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Anatomy of an Ad Buy - Gay Games 2014 - Cleveland

Anatomy of an Ad Buy - Gay Games 2014 - Cleveland | LGBT Online Media, Marketing and Advertising | Scoop.it
Introducing the first of a series of articles entitled Anatomy of an Ad Buy, whereby we break down in detail an ad buy that incorporates banner ads, e-mail, video, mobile and social media placements in the overall campaign.
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The Effort to Get Gay Professionals Out of the Closet, and Keep Them Out

The Effort to Get Gay Professionals Out of the Closet, and Keep Them Out | LGBT Online Media, Marketing and Advertising | Scoop.it

No one told these business students that they were supposed to keep their sexuality a secret...  about 1,350 people are in San Francisco this week for a conference celebrating MBAs who are lesbian, gay, transgender, or bisexual. Their desire to be openly gay in his professional life is one encouraged by Reaching Out MBA, the nonprofit running the conference.

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