Barilla Earns Gay Boycott, Learns Taking Sides Is Bad For Business | LGBT Online Media, Marketing and Advertising | Scoop.it

Barilla Pasta  stepped  on a landmine this week telling Italian media the company would never feature or market directly to gay couples. If they had a problem with that, said its chairman, they could eat another brand of pasta. I pity the fool who messes with the purchasing power of the LGBT community.


Via jean lievens