LGBTQ+ Online Media, Marketing and Advertising
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Focusing on the business side of LGBTQ+ marketing, advertising, media and technology worldwide.
Curated by Matt Skallerud

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Introducing the 8th Hero of Pride!

Introducing the 8th Hero of Pride! | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

In celebration of the NYC arrival of WorldPride 2019, The Mixx is honoring 12 individuals who are making a difference in the lives of the LGBTQ community. Their 8th Pride Hero is Rondu Vincent, Supplier Diversity Director at Bristol-Myers Squibb (BMS), and LGBTQ ally.

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Gay Times Announces New CEO in Reflection of Changing Media Landscape

Gay Times Announces New CEO in Reflection of Changing Media Landscape | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Tag Warner will take over from James Frost as CEO of Gay Times in what will be an exciting year for the global LGBTQ media brand.

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Lexus Designs First-Ever UX for the Modern Urban Explorer

Lexus Designs First-Ever UX for the Modern Urban Explorer | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

National marketing campaign titled "The New Frontier" debuts dynamic, city-centric crossover... Today Lexus unveils a new marketing campaign, including LGBTQ, to launch the first-ever 2019 UX, a luxury compact crossover. Originally released as a concept in 2016, the UX was deliberately designed and engineered for the city and the "modern urban explorer" — those seeking a fresh, contemporary and dynamic take on luxury driving; buyers with an imaginative lifestyle who explore, experiment and defy. 

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Ben Hunte named first LGBT correspondent for BBC News

Ben Hunte named first LGBT correspondent for BBC News | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

He currently presents What's New? - the BBC's first TV programme and digital service for children in Africa, and will begin his new role in January. Hunte, who has also presented LGBT-themed programmes on BBC Radio, said the job was "a dream come true".

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The Story Behind the Nation's First Standalone LGBTQ+ Accelerator, Which Graduates Its 20th Startup Today

The Story Behind the Nation's First Standalone LGBTQ+ Accelerator, Which Graduates Its 20th Startup Today | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

StartOut Growth Lab is billed as the first standalone, brick-and-mortar accelerator focusing entirely on LGBTQ+ entrepreneurs.

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PCMA Ascent: Dave Jefferys on the LGBT Meetings & Events Community

PCMA Ascent: Dave Jefferys on the LGBT Meetings & Events Community | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Meet David Jefferys, president of Altus Agency, and founder of the LGBT Meeting Professionals Association (LGBTMPA). He saw a growing number of LGBT meeting professionals and helped them become a formal organization to “increase the visibility of the impact that the LGBT community has on meetings and events.”

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Silicon Valley Wouldn't Give Her Money, So This 'Proud Gay Black' Founder Went to New York City

Silicon Valley Wouldn't Give Her Money, So This 'Proud Gay Black' Founder Went to New York City | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Heather Hiles, founder of Pathbrite, an education technology company, wants to help founders find the right investors--and be prepared to sell to them.

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'It's great to be niche. It also sucks': inside the grind of queer publishing

'It's great to be niche. It also sucks': inside the grind of queer publishing | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

For queer publishers, life can be tough: despite the corporate love of all things LGBTQ, there’s no money in it

Matt Skallerud's insight:

Here's a publisher that has adapted... "Posture is now an online magazine, a print publication, podcast, a membership program and Posture Media, a creative agency and production studio that promotes diversity in the media and advertising industries. Zappos and HBO are clients."

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How Bernadette Smith, Founder Of Equality Institute, Trains Businesses To Treat People Better

How Bernadette Smith, Founder Of Equality Institute, Trains Businesses To Treat People Better | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Bernadette Smith’s mission in life has always been to help people feel safer. It’s why she founded Equality Institute, which holds trainings for corporations around how to make LGBTQ customers and employees most comfortable.

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Vice asks industry to rethink blacklists as LGBTQ and important issues are avoided by advertisers

Vice asks industry to rethink blacklists as LGBTQ and important issues are avoided by advertisers | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Vice has urged the media and advertising industries to keep diversity and inclusivity in mind even as they try to adopt brand safety practices online.

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ADCOLOR Announces Winners at the 12th Annual ADCOLOR Awards in Los Angeles

ADCOLOR Announces Winners at the 12th Annual ADCOLOR Awards in Los Angeles | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Evening hosted by Endeavor Chief Marketing Officer Bozoma Saint John, honored #MeToo Founder Tarana Burke, HuffPost Editor-in-Chief Lydia Polgreen, Among Many Others. Presented by Microsoft & Omnicom Group

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Introducing Our Fourth Hero of Pride - Monica Boll of Accenture

Introducing Our Fourth Hero of Pride - Monica Boll of Accenture | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

In celebration of the NYC arrival of World Pride 2019, The Mixx is honoring 12 individuals. Our fourth Pride Hero is Monica Boll, Managing Director at Accenture and Diversity & Inclusion advocate. 

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Pride in London comms director launches 'UK's most diverse and inclusive' agency

Pride in London comms director launches 'UK's most diverse and inclusive' agency | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Asad Dhunna has launched agency The Unmistakables today (13 September) with clients including start-up fashion brand LaBante London and drinks business Proud Beer.

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Alice Derock – Women Empowerment with Strength, Beauty and Spirit

Alice Derock – Women Empowerment with Strength, Beauty and Spirit | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

The story of Alice Derock makes for a great women empowerment narrative – a story that captures the strength, beauty and spirit of our gifted LGBTQ+ individuals who give our community its heart. What makes Derock’s journey interesting is not only her incredible rise to success in a male dominated industry but also how, with Wet For Her (WFH),  she is breaking the stigma and taboo on sex toys, and boosting women empowerment and self-esteem.

Joanna Goodwin's comment, January 22, 2019 6:52 AM
This is what the world is waiting for.
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TBWA tool wants to connect agencies with diverse vendors

TBWA tool wants to connect agencies with diverse vendors | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

'OneSandbox' is a membership-based search platform created by TBWA to find diverse and women-owned creative vendors.

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2019 Diversity & Inclusion Conference Philadelphia

2019 Diversity & Inclusion Conference Philadelphia | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Early Bird rates are now available for the 2019 Diversity & Inclusion Conference! This is an education summit to learn new innovative, forward-thinking #diversity, #equity and #inclusion approaches. Learn more and register at diphilly.com. #2019DIPHILLY #Philadelphia

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LGBT Great launches industry inclusion tracker

LGBT Great launches industry inclusion tracker | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

The investment industry LGBT+ inclusivity organisation backed by Fidelity, T. Rowe Price, Legal & General Investment Management, St. James's Place and Northern Trust, has launched a tool analysing the industry's inclusion progress.

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Raw London wins PrideAM's LGBT ad competition

Raw London wins PrideAM's LGBT ad competition | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

The free-to-enter competition asks adland to reinvent a mainstream ad campaign for a LGBT+ audience, to highlight the debate around diversity and inclusion in marketing.

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Eboné F. Bell Talks Building Queer Magazine, Tagg, From The Ground Up

Eboné F. Bell Talks Building Queer Magazine, Tagg, From The Ground Up | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Bell wanted to see more women represented in LGBT magazines, especially women of color. She wanted to see more trans people and bisexual women as well. So she founded Tagg Magazine, a publication that spotlights, as its tagline reads, “Everything Lesbian, Queer, and Under the Rainbow.”

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LGBTQ Media - Power, Performance & Perception

LGBTQ Media - Power, Performance & Perception | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

A lot has evolved over the years when it comes to LGBTQ online media. In this blog post, we take a deeper dive into the evolution of website traffic and where it comes from, ranging from bookmarked links to search to social media. We also explore social media engagement and how it relates to visibility across the various platforms, including Facebook, Twitter, Instagram and LinkedIn.

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Nielsen's Pledge To LGBT Homes: We Want Your Data

Nielsen's Pledge To LGBT Homes: We Want Your Data | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

As part of "its commitment to reflect important demographic and household characteristics in its National TV panel," Nielsen has revealed that it will expand its reporting capabilities to identify same gender spouses and partners and their households.

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Introducing Our Fifth Hero of Pride! Keith Douglas

Introducing Our Fifth Hero of Pride! Keith Douglas | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

In celebration of the NYC arrival of WorldPride 2019, The Mixx is honoring 12 individuals who are making a difference in the lives of the LGBTQ community. Our fifth Pride Hero is Keith Douglas, Managing Director for One World Observatory and Broadway enthusiast.

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Brand|Pride Launches. Unicorns Rejoice! A One-Stop-Shop for Pride Event Planners

Brand|Pride Launches. Unicorns Rejoice! A One-Stop-Shop for Pride Event Planners | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Award-winning ZippyDogs, a promotional products company, has announced the launch of Brand|Pride, a one-stop shop for organizations planning to participate in local, national or international Pride celebrations.

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The Meetings Industry Diversity and Inclusion Roundtable

The Meetings Industry Diversity and Inclusion Roundtable | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

Thought leaders see cause for optimism when it comes to inclusion in the meetings industry -- and much room for improvement

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Panel Moderation: A Fresh Take on LGBTQ Influencers as we enter 2019

Panel Moderation: A Fresh Take on LGBTQ Influencers as we enter 2019 | LGBTQ+ Online Media, Marketing and Advertising | Scoop.it

We'll be meeting a new set of faces in the world of LGBTQ influencers, and with them, a fresh set of voices. We'll learn more about how these folks have navigated and grown up with the ever-changing digital landscape, and how they've adapted to mediums such as podcasts, as well as how they've learned to take photos, videos and the written word and bring them to life in a way that combines some traditional elements alongside some of the new.

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