LGBT Online Media, Marketing and Advertising
55.8K views | +0 today
Follow
Focusing on the business side of LGBT marketing, advertising, media and technology worldwide<BR><BR><BR> - <a href="http://www.PinkBananaBiz.com" rel="nofollow">www.PinkBananaBiz.com</a> | <a href="http://www.PinkBananaWorld.com" rel="nofollow">www.PinkBananaWorld.com</a> | <a href="http://www.PinkBananaMedia.com" rel="nofollow">www.PinkBananaMedia.com</a>
Curated by Matt Skallerud

               PinkBananaBiz.com   |   PinkBananaMedia.com   |   LGBTBrandVoice.com   |   LGBTNew.Media   |   PinkBananaWorld.com

Your new post is loading...
Your new post is loading...
Scooped by Matt Skallerud
Scoop.it!

LGBT-Certified Suppliers Jump as Big Companies Seek New Sources

LGBT-Certified Suppliers Jump as Big Companies Seek New Sources | LGBT Online Media, Marketing and Advertising | Scoop.it
The number of businesses identifying themselves as “LGBT-certified” has tripled in the past five years as large companies, including Northrup Grumman Corp. and Major League Baseball, seek more diversity among suppliers.
more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

LGBT Bold Introduces Shannon Morrison of IM Creative from Columbus Ohio

LGBT Bold Introduces Shannon Morrison of IM Creative from Columbus Ohio | LGBT Online Media, Marketing and Advertising | Scoop.it
We had an opportunity to sit down with Shannon Morrison of IM Creative, an LGBT-owned company that is part of the event and meeting planning world.
more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

The simple reason why so many businesses support LGBT rights

The simple reason why so many businesses support LGBT rights | LGBT Online Media, Marketing and Advertising | Scoop.it
Companies openly championing LGBT rights are reaping the benefits. The rest of the world should follow suit.
more...
Scooped by Matt Skallerud
Scoop.it!

Hari Nef Is the First Transgender Model to Star in a L'Oréal U.S. Campaign

Hari Nef Is the First Transgender Model to Star in a L'Oréal U.S. Campaign | LGBT Online Media, Marketing and Advertising | Scoop.it
L'Oreal Paris is making history and celebrating diversity by casting transgender model Hari Nef in its latest ad campaign.
more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

2017 Here We Come! LGBT Week NYC + Influencers + New Media + We’re Hiring

2017 Here We Come! LGBT Week NYC + Influencers + New Media + We’re Hiring | LGBT Online Media, Marketing and Advertising | Scoop.it
We wanted to take this time to wish you all an absolutely wonderful and happy New Year!  We look forward to both working with you, as well as connecting with you at some of the various LGBT business events happening this year, including our signature event LGBT Week NYC, produced in partnership with Community Marketing & Insights, and sponsored by Rivendell Media and Argentina.
more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

WH Smith boss opens up about mental health, coming out and the retailer's 225-year anniversary in first ever interview

WH Smith boss opens up about mental health, coming out and the retailer's 225-year anniversary in first ever interview | LGBT Online Media, Marketing and Advertising | Scoop.it

"I am publicity phobic" Steve Clarke announces, laughing nervously and squirming at the sound of the dictaphone being turned on.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

This Moving Short From Kodak Demonstrates The Power Of Love

This Moving Short From Kodak Demonstrates The Power Of Love | LGBT Online Media, Marketing and Advertising | Scoop.it
Understanding follows a young man as he comes out to his family.
more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

14 rising LGBTI business influencers to follow on Twitter

14 rising LGBTI business influencers to follow on Twitter | LGBT Online Media, Marketing and Advertising | Scoop.it
Last year we ran a list of ‘14 LGBT Business Advocates to follow on Twitter‘, which included the likes of Tim Cook (Apple) and Leanne Pittsford (Lesbians Who Tech). One year down the line, we thought we’d add a few more names to the list.
more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

QLife Magazine Launches New LGBTQ Digital Publication Serving Las Vegas, Los Angeles and New York

QLife Magazine Launches New LGBTQ Digital Publication Serving Las Vegas, Los Angeles and New York | LGBT Online Media, Marketing and Advertising | Scoop.it

First Issue of New Lifestyle and Entertainment Digital Publication to Appear January 1, 2017

Matt Skallerud's insight:

Today at the 17th Annual LGBT Travel and Hospitality Conference and LGBT New Media Expo, QLife, Inc. announced QLife Magazine and qlifemagazine.com, a new LGBTQ lifestyle and entertainment digital publication serving Las Vegas, Los Angeles and New York launching Jan. 1, 2017.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

Hornet Names Stephan Horbelt As Executive Editor Of Content

Hornet Names Stephan Horbelt As Executive Editor Of Content | LGBT Online Media, Marketing and Advertising | Scoop.it

The former editor in chief of Frontiers helped turn that publication into the leading glossy serving the Southern California LGBT community

Matt Skallerud's insight:

Hornet, the world's second largest gay social network, today announced that Stephan Horbelt will join the brand's growing executive team as executive editor. He is charged with leading the brand's content development strategy. Horbelt comes to Hornet from Frontiers Media, where he spent the last four years as editor in chief of Frontiers. Horbelt will be based out of Los Angeles and report to Hornet CEO Christof Wittig.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

Ex-Fab Founder Jason Goldberg Scores Funding for New Startup

Ex-Fab Founder Jason Goldberg Scores Funding for New Startup | LGBT Online Media, Marketing and Advertising | Scoop.it

The co-founder of Fab.com, once dubbed the Tech Titanic, is at it again, with the "social conversation" tool Pepo.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

Logo Taps the Advocate and Out Magazine's Matthew Breen for Editorial Director

Logo Taps the Advocate and Out Magazine's Matthew Breen for Editorial Director | LGBT Online Media, Marketing and Advertising | Scoop.it

Click here to edit the Logo, the Emmy® award-winning and leading entertainment brand inspired by the LGBTQ community, today announced that Matthew Breen would be joining the network as Editorial Director. Breen comes to Logo from The Advocate and Out magazines, where he served as editor-in-chief and deputy editor, respectively

Matt Skallerud's insight:

of Connected Content at Logo/VH1 where he’ll be responsible for leading the editorial strategy for New Now Next, Logo’s home for the latest in pop culture, music, movies, TV, news and more, as well as the network’s digital properties.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

17 Agencies Form Diversity Network

17 Agencies Form Diversity Network | LGBT Online Media, Marketing and Advertising | Scoop.it

Seventeen media, marketing, and communications agencies are partnering to form Titanium Worldwide, the first collective of certified-diverse companies operating as a single agency. 

Matt Skallerud's insight:

The network, defined as “diversity of thought,” includes Alom, BaselineGroupNY, Boost Rewards and Glue, each selected to represent and highlight gender, sexual orientation, race and cultural diversity. That mission is underscored with their memberships in organizations such as the National Minority Supplier Development Council, the Women Business Enterprise National Council and the National Gay & Lesbian Chamber of Commerce.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

NGLCC | AMERICA’S LGBT ECONOMY: 2016 Snapshot

NGLCC | AMERICA’S LGBT ECONOMY: 2016 Snapshot | LGBT Online Media, Marketing and Advertising | Scoop.it

The National Gay & Lesbian Chamber of Commerce has released the first ever snapshot demonstrating the economic and social impact of America’s leading LGBT business owners and entrepreneurs.

Matt Skallerud's insight:

The new report explores the types and sizes of LGBT-owned businesses currently certified by the NGLCC, the number of jobs they create, their geography, and the personal narratives of successful LGBT business owners who reflect the very best about America’s innovative and entrepreneurial spirit.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

90 professionals came together to network at Out of Office

90 professionals came together to network at Out of Office | LGBT Online Media, Marketing and Advertising | Scoop.it
Over 90 professionals turned out for Out of Office, the professional networking organisation for LGBT people in the city
more...
Scooped by Matt Skallerud
Scoop.it!

The planner working to bring Japan Inc up to speed with LGBT consumers

The planner working to bring Japan Inc up to speed with LGBT consumers | LGBT Online Media, Marketing and Advertising | Scoop.it
Takahiko Morinaga, who started the Japan LGBT Research Institute, discusses the nascent state of LGBT marketing in Japan.
Matt Skallerud's insight:
Takahiko Morinaga started the Japan LGBT Research Institute (part of Hakuhodo DY Holdings) last year while working as a planner. In this interview, he gives his view on the state of LGBT marketing in Japan, where brands are only just beginning to develop strategies specific to this consumer segment.
more...
Scooped by Matt Skallerud
Scoop.it!

The pink yuan: how Chinese business is embracing the LGBT market

The pink yuan: how Chinese business is embracing the LGBT market | LGBT Online Media, Marketing and Advertising | Scoop.it
While businesses in China are embracing the ‘pink economy’, their human resources policies aren’t embracing LGBT rights
more...
Scooped by Matt Skallerud
Scoop.it!

LGBT Chamber initiative encourages corporate activism

LGBT Chamber initiative encourages corporate activism | LGBT Online Media, Marketing and Advertising | Scoop.it

The Nashville LGBT Chamber’s ‘Tennessee Thrives’ initiative is a coalition of approximately 300 businesses and business organizations that are committed to maintaining a thriving economy for a Tennessee that welcomes all hard working people.

Matt Skallerud's insight:

One objective of Tennessee Thrives is to make legislators think twice before proposing or passing bills that put the state’s ability to attract talent, visitors, or corporate investment at risk. Since the launch of the Tennessee Thrives website, www.tennesseethrives.org, over 190 companies have signed the pledge.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

Lloyd's of London's Inga Beale made a dame in New Year honours list

Lloyd's of London's Inga Beale made a dame in New Year honours list | LGBT Online Media, Marketing and Advertising | Scoop.it
Beale, Lloyd’s first female boss, recognised along with Mumsnet’s Justine Roberts and designer Anya Hindmarch, who get CBEs
more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

QVegas to become online-only QLife, serving Vegas, LA and NYC

QVegas to become online-only QLife, serving Vegas, LA and NYC | LGBT Online Media, Marketing and Advertising | Scoop.it
At this month’s 17th Annual LGBT Travel and Hospitality Conference and LGBT New Media Expo, QLife, Inc. announced QLife Magazine and qlifemagazine.com, a new LGBT lifestyle and entertainment digital publication serving Las Vegas, Los Angeles and New York launching January 1, 2017.
more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

Bumble invests in gay dating app Chappy

Bumble invests in gay dating app Chappy | LGBT Online Media, Marketing and Advertising | Scoop.it

Bumble, the dating app that puts women in the driver’s seat, has today announced that it is leading a seed round investment in gay dating app Chappy.

Matt Skallerud's insight:

Chappy is a gay dating app based in the UK. The app lets users choose what they’re looking for and when, offering a sliding scale within the app that ranges from “Don’t Mind” to “Mr. Right” to “Mr. Right Now.”

more...
Matt Skallerud's curator insight, December 16, 2016 7:17 AM

Chappy is a gay dating app based in the UK. The app lets users choose what they’re looking for and when, offering a sliding scale within the app that ranges from “Don’t Mind” to “Mr. Right” to “Mr. Right Now.”

Scooped by Matt Skallerud
Scoop.it!

After a Divisive Year, Microsoft Highlights Inspiring People in Its Holiday Ad

After a Divisive Year, Microsoft Highlights Inspiring People in Its Holiday Ad | LGBT Online Media, Marketing and Advertising | Scoop.it
2016 has been a turbulent year, but Microsoft's new holiday ad aims to spread positivity by bringing together inspiring individuals to create a piece of art.
Matt Skallerud's insight:

Mass shootings, terror attacks, police-related violence, racial tension, protests, the presidential election, Brexit: 2016 has been a divisive year. But Microsoft's new holiday spot aims to promote positivity by bringing together inspiring individuals to create a piece of art.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

HRC launches 2017 Corporate Equality Index in Mexico City

HRC launches 2017 Corporate Equality Index in Mexico City | LGBT Online Media, Marketing and Advertising | Scoop.it
The Human Rights Campaign on Tuesday launched its 2017 Corporate Equality Index at an event that took place in Mexico City.
more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

Reflecting Modern Britain - A study into inclusion and diversity in advertising

Reflecting Modern Britain - A study into inclusion and diversity in advertising | LGBT Online Media, Marketing and Advertising | Scoop.it
Matt Skallerud's insight:

After reviewing over 1,300 adverts from over 40 different brands the results were startling. Less than 20% of the people featured in advertisements included people from minority groups.

more...
No comment yet.
Scooped by Matt Skallerud
Scoop.it!

'PINK ECONOMY' in China set to soar as companies target LGBT community

'PINK ECONOMY' in China set to soar as companies target LGBT community | LGBT Online Media, Marketing and Advertising | Scoop.it

A new business model is coming to China as entrepreneurs begin developing products for the rapidly emerging market. 

Zhu Qiming, CEO of mobile game developer Star-G Technologies, foresees rosy prospects for China's emerging "pink economy", a new business model that caters mainly to the lifestyles and demands of the LGBT community.

more...
No comment yet.