LGBT Online Media, Marketing and Advertising
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Focusing on the business side of LGBT marketing, advertising, media and technology worldwide<BR><BR><BR> - <a href="http://www.PinkBananaBiz.com" rel="nofollow">www.PinkBananaBiz.com</a> | <a href="http://www.PinkBananaWorld.com" rel="nofollow">www.PinkBananaWorld.com</a> | <a href="http://www.PinkBananaMedia.com" rel="nofollow">www.PinkBananaMedia.com</a>
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Top Supplier Diversity Programs Broaden Value Proposition To Drive Increased Market Share, Other Revenue Opportunities

Top Supplier Diversity Programs Broaden Value Proposition To Drive Increased Market Share, Other Revenue Opportunities | LGBT Online Media, Marketing and Advertising | Scoop.it

Virtually all diversity suppliers meet or exceed expectations, and top corporate performers in supplier diversity experience no loss in efficiency, according to new research from The Hackett Group, Inc. In addition, they see improved quality and often extract other benefits, including increased market share and access to new revenue opportunities. The research challenges the attitude of many business leaders, who worry that dedicating resources to supplier diversity will divert attention from other strategic activities.

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NGLCC | AMERICA’S LGBT ECONOMY: 2016 Snapshot

NGLCC | AMERICA’S LGBT ECONOMY: 2016 Snapshot | LGBT Online Media, Marketing and Advertising | Scoop.it

The National Gay & Lesbian Chamber of Commerce has released the first ever snapshot demonstrating the economic and social impact of America’s leading LGBT business owners and entrepreneurs.

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The new report explores the types and sizes of LGBT-owned businesses currently certified by the NGLCC, the number of jobs they create, their geography, and the personal narratives of successful LGBT business owners who reflect the very best about America’s innovative and entrepreneurial spirit.

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LGBT-Certified Suppliers Jump as Big Companies Seek New Sources

LGBT-Certified Suppliers Jump as Big Companies Seek New Sources | LGBT Online Media, Marketing and Advertising | Scoop.it
The number of businesses identifying themselves as “LGBT-certified” has tripled in the past five years as large companies, including Northrup Grumman Corp. and Major League Baseball, seek more diversity among suppliers.
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